Retail News Breaks
No7 Men line debuts at Walgreens, Duane Reade
June 21st, 2013
DEERFIELD, Ill., and NEW YORK – Walgreens and Duane Reade stores have begun offering men's skin care products from Alliance Boots' popular No7 skin care brand.
Walgreen Co. said late Thursday that the debut marks the first nationwide Boots product launch since Walgreens and Alliance Boots formed a strategic partnership last summer.
"With the launch of No7 Men in our stores, we look forward to working with Boots to provide our customers with differentiated products, making Walgreens their first choice for health and daily living," Mark Wagner, president of operations and community management at Walgreens, said in a statement. "These products, including the No7 Men Protect & Perfect Moisturiser with SPF, highlight our commitment to help our male customers get, stay and live well."
No7 is known for its affordable range of skin care products that are hypo-allergenic, dermatologically tested and backed by science, Walgreens noted.
The No7 Men products being carried at chainwide at Walgreens and Duane Reade are No7 Men Protect & Perfect Intense Moisturiser with SPF 15 (50 ml, $22.99), No7 Men Protect & Perfect Intense Serum (30 ml, $24.99), No7 Men Energising Face Wash (150 ml, $7.99), No7 Men Energising Face Scrub (150 ml, $8.99), No7 Men Energising Hair & Body Wash (200 ml, $7.99) and No7 Men Rapid Revival Eye Roll On (15 ml, $16.99).
"We're thrilled to introduce our No7 Men skin care products in the U.S. through our partnership with Walgreens," stated Gordon Farquhar, managing director of Boots Retail USA. "We know that there is a huge interest and need for great skin care options for men, and No7 is a brand with a rich heritage and proven science. We see this as the beginning of a successful partnership with Walgreens and look forward to introducing even more products for men from No7."
The No7 Men products also can be purchased on Walgreens.com, drugstore.com and US.Boots.com.
"No7 Men is an exciting opportunity to meet the expanding needs of our male customers," commented Shannon Curtin, divisional vice president and general merchandise manager for beauty, personal care and seasonal at Walgreens. "The daily regimen consists of cleansers, SPF moisturizers and anti-aging solutions. No7 Men is a wonderful addition to our male grooming product portfolio."
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