Retail News Breaks Archives
Walgreens kicks off Way to Well health tour
April 29th, 2014
DEERFIELD, Ill. – Walgreen Co. has launched of the 2014 Walgreens Way to Well Health Tour with AARP, an annual initiative to promote preventive health care and early detection.
The Way to Well Health Tour will visit communities across the United States and in Puerto Rico.
The drug chain said Tuesday that through December the community outreach tour, now in its sixth year, will provide free health tests, risk assessments, education and consulting services, with a goal of improving people's everyday health.
The free health screenings aim to provide participants with personal health insights that may indicate symptoms and potential risks for cancer, heart disease and diabetes, Walgreens noted. Tests include total cholesterol, glucose, blood pressure, body mass index, body composition, skeletal muscle, resting metabolism, visceral fat, real body age and body weight.
Collectively, the health tests, valued at over $100, are administered to adults by certified wellness staff and can be completed in about 20 minutes. Afterward, participants consult with a Walgreens pharmacist or certified wellness staff about their results.
For the Way to Well Health Tour, a fleet of four customized vehicles will travel to areas across the United States and Puerto Rico. Consumers can find out more information about the tour's stops at Walgreens.com/WaytoWell.
"The free health tests offered provide valuable insight into your overall health and wellness. They are a great way to learn how to make changes to improve your health and reduce the risk of common chronic illnesses," Harry Leider, chief medical officer at Walgreens, said in a statement. "Walgreens purpose is to help people get, stay and live well, and by providing these free preventive and early detection health services we aim to improve the everyday health of Americans nationwide."
In addition, the tour will provide resources and incentives to help participants lead a healthier lifestyle. Walgreens will introduce visitors to various aspects of its Balance Rewards program for healthy choices, which the retailer said is the first retail rewards program that rewards consumers for their purchases and the healthy choices they make daily, such as walking, running, weight management, and testing blood pressure and blood glucose.
During the tour, visitors also can receive tutorials on how to use fitness devices and digital applications to help track their personal health and fitness goals. Devices will be displayed, and visitors can learn how to use the devices and how to sync them to auto-log their healthy activities into their Balance Rewards account. Once visitors are registered with a Balance Rewards account online, they can visit the Walgreens Mobile App or Walgreens.com/HealthyChoices, where they can monitor their progress, view earned points and connect with a virtual community to stay motivated.
The Walgreens Way to Well Health Tour with AARP is part of the Walgreens Way to Well Commitment, which began in 2011 as a four-year, $100 million initiative to improve the daily health of Americans.
All participants will receive a free, one-year AARP membership. Participants under the age of 50 can pass the free AARP membership on to an eligible adult, and current AARP members will get a one-year extension on their current membership. Also available with the tour are educational health and wellness resources provided by AARP as well as other Walgreens Way to Well nonprofit partners.
"We are excited to once again work with Walgreens to bring this community outreach program to communities in need nationwide," stated John Wider, president and chief executive officer of AARP Services Inc. “This tour continues to serve America's growing population of people over 50, delivering critical insights into their health so that they can live healthier lives."