|
Supplier News Breaks Archives Rock singer Gwen Stefani has been named as a global brand ambassador by L'Oreal Paris. Novo Nordisk has gone live with Cornerstones4Care, a highly customizable online support program for people with diabetes. The Hershey Co. is offering football fans the chance to win a trip to the Pro Football Hall of Fame with the Hershey's Pro Football Hall of Fame Sweepstakes. The Olay skin care brand has lured "Sex And The City" star and actress Kim Cattrall as a spokeswoman for its Olay Total Effects 7-in-1 Advanced Anti-Aging Body Wash and Body Lotion. Cobalis Corp. next month plans to begin the retail rollout of PreHistin Allergy Defense Formula, which it dubs "the world's first pre-histamine." Mayer Laboratories Inc. has relaunched the Today Sponge vaginal contraceptive in Canada, where it's now available exclusively at all Shoppers Drug Mart stores. The size of the consumer base for organic products held steady in 2010, but mass retail chains have become an increasingly preferred shopping venue for those items, according to TABS Group Inc. Dentyne is launching the Safe Breath Alliance (SBA), which the fresh-breath sugarless gum brand said is the first completely made-up organization committed to educating Americans about the importance of practicing safe breath. Eli Lilly and Co. and Boehringer Ingelheim have agreed to jointly develop and commercialize a portfolio of diabetes compounds now in mid- and late-stage development. Mark Ketchum, president and chief executive officer of Newell Rubbermaid Inc., is slated to retire later this year. Watson Pharmaceuticals Inc. has received approval from the Food and Drug Administration for fentanyl buccal tablets, a pain reliever for cancer patients. Hershey Co.'s Reese's brand was the first to introduce a snacking candy at the Consumer Electronics Show (CES) here with the launch of Reese's Minis peanut butter cups. Dr. Fresh Inc. is grouping three of its brands under a new common name, DR Fresh Velocity. Next month, Fusion Brands Inc. plans to roll out its new Veripur hand sanitizer to retailers. Bclean Enterprises Ltd. has launched prean, a new spray that enables consumers to turn a piece of toilet paper into a moist cleansing wipe.
|
