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Week of   

Week of Mon, May 9th, 2011

Mylan ships Risperdal generic

Mylan Inc. has introduced risperidone orally disintegrating tablets in strengths of 0.5 mg, 1 mg, 2 mg, 3 mg and 4 mg.

GoodNites kicks off integrated marketing campaign

Kimberly-Clark Corp. has launched a new integrated marketing program to educate parents of 4- to 6-year-olds on the benefits of switching from training pants to GoodNites brand underwear to meet their children's nighttime needs.

CoverGirl signs up Sofia Vergara

Emmy-nominated actress Sofia Vergara has become the latest CoverGirl.

Joint Juice teams up with Joe Montana

Health beverage maker Joint Juice Inc. has kicked off a new partnership with football great Joe Montana.

Banana Boat calls on consumers to get 'Sun Certified'

Banana Boat sun care is teaming up with The Skin Cancer Foundation to raise funds for skin cancer education initiatives by challenging 101,000 consumers to get "Sun Certified" this year.

Pringles turns it up with speaker giveaway

Pringles is now offering a portable speaker in a mail giveaway for consumers who buy Super Stack cans of the potato crisp snack.

Coca-Cola, Lady Liberty mark 125th anniversaries

Marking the 125th anniversary of "two American icons," the Coca-Cola Foundation donated $1 million to support The Statue of Liberty-Ellis Island Foundation's Peopling of America Center, a new initiative that will tell the story of the immigration experience in America.

Hi-Tech Pharmacal sells off Midlothian Labs

Hi-Tech Pharmacal Co. has sold its Midlothian Laboratories division to Metrics Inc., a drug development company in North Carolina.

Unilever closes Alberto Culver acquisition

Unilever has completed its $3.7 billion deal to acquire Alberto Culver Co.

OmegaWater hits shelves at Duane Reade

Nature's Omega has begun distributing OmegaWater, its flavored water fortified with omega-3s, to Duane Reade drug stores in metropolitan New York.

PreHistin TV campaign highlights pharmacies

Cobalis Corp. has begun airing 60-second television commercials for its PreHistin Allergy Defense Formula on major cable and satellite networks across the United States.

More N.Y. drug stores carry Identigene DNA paternity test

Identigene has expanded retail distribution of its DNA Paternity Test Kit in New York to drug stores throughout the state.

Catalina Marketing CEO Buell departs

Dick Buell, chairman and chief executive officer of Catalina Marketing Corp., is leaving the company.

Akorn to form new unit with AVR acquisition

Niche generic pharmaceutical maker Akorn Inc. aims to extend its reach into the consumer eye care space with its $26 million cash deal to buy Advanced Vision Research (AVR) Inc.

Huggies brings back limited-edition denim diaper

Kimberly-Clark Corp.'s Huggies baby care brand has brought Huggies Jeans Diapers back out on store shelves as part of its Every Little Bottom program to help babies in need.

Galderma launches Tactuo acne topical in Canada

Galderma has rolled out Tactuo, its prescription topical acne gel, to pharmacies in Canada.