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Week of Mon, May 28th, 2012

Duracell unveils Duralock with Power Preserve Technology

Duracell is introducing a new technology that it calls "the biggest news in the brand’s battery product portfolio since the creation of CopperTop."

P&G wraps up sale of Pringles to Kellogg

Procter & Gamble Co. has finalized the sale of its Pringles snack business to Kellogg Co. for nearly $2.7 billion.

iD gum from Kraft targets teen market

Kraft Foods Inc. is debuting a gum with package and stick designs aimed at teenagers.

ScarAway expands retail distribution

Mitchell-Vance Laboratories LLC's ScarAway scar treatment has been added to the mix in nearly 800 more food/drug stores and other retail outlets nationwide.

Mylan begins shipment of Lipitor generic

Mylan Inc. has released atorvastatin calcium tablets, a generic version of Pfizer's Lipitor tablets for treating high cholesterol.

Hershey backs product rollouts with promos

Hershey Co. is readying more new products and promotions after having already launched a spate of new items this year.

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