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Week of Mon, Jan 14th, 2013

DenTek helps flossers 'Scrub Between'

DenTek has introduced the Scrub Betweens Dental Pick to help consumers take the fight to gum disease.

Innovation appoints gov't, professional services exec

Phil Samples has joined Innovation as vice president of government and professional services.

Prilosec OTC picks winner for flavor contest

With the help of comedian Larry the Cable Guy, Prilosec OTC has a winner for its Wild American Flavor Sweepstakes.

Parata to sponsor pharmacy business conference

For the second straight year, Parata Systems is sponsoring the 2013 Independent Pharmacy Business Growth Conference.

Robitussin tool tracks cough activity

It's peak cold and flu season for the people of Chicago and Philadelphia, according to Robitussin's CoughCast tool.

Oral antiseptic spray billed as flu prevention aid

Oasis Consumer Healthcare has introduced Halo Oral Antiseptic Spray, which the company said is making a timely debut during a severe flu season.

AstraZeneca announces senior exec changes

AstraZeneca has made management changes that include an expanded membership of its senior executive team.

Perrigo releases generic of Luxiq Foam

Perrigo Co. has begun shipping betamethasone valerate foam 0.12%, a treatment for psoriasis.

Mission Athletecare to debut in Canada at Shoppers Drug Mart

Mission Athletecare is premiering one of its sports performance products at Shoppers Drug Mart as it ramps up for a Canadian market entry this fall.

M&M's latest campaign to include Super Bowl TV ad

The M&M's chocolate candy brand is set to kick off a new integrated marketing campaign highlighted by a television spot for the Super Bowl.

Pfizer ships ADHD drug

Pfizer Inc. has released Quillivant XR, an extended-release liquid medication for attention deficit hyperactivity disorder (ADHD), to U.S. pharmacies.

Inergetics spotlights new diet brands at ECRM

Inergetics Inc. aims to showcase its recently acquired Bikini Ready and SlimTrim weight management brands to retailers this week at the ECRM show in San Antonio.

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