Supplier News Breaks Archives
SafeHands hand sanitizer joins Navarro's Vida Mia label
January 28th, 2013
BOCA RATON, Fla. – SafeHands Alcohol Free Hand Sanitizer is entering the South Florida retail market with distribution at Navarro Discount Pharmacy.
The company said Monday that the product, which provides an alternative to alcohol-based hand sanitizer, joins Navarro's Vida Mia private brand.
"We are excited to debut this next-generation of hand sanitizers with the largest Hispanic-owned pharmacy chain in the U.S.," stated safeHands chairman and chief executive officer Dr. Jay Reubens. "Navarro's bilingual line of Vida Mia products is a natural fit for safeHands to join and continue its alcohol-free mission."
Billed as the first doctor-invented, alcohol-free line of hand sanitizers, safeHands is scientifically proven to be more effective against germ protection after the third consecutive use than alcohol-based hand sanitizers, according to the company. Its hydrating, moisturizing foam is formulated to kill 99.99% of germs on contact while leaving hands and skin soft.
SafeHands' proprietary, nontoxic, nonflammable formula has as its main germ-fighting ingredient benzalkonium chloride (BAC), which is proven safe and effective for children, pets and multiple daily use, the company noted.
Vida Mia by safeHands is currently available in select Navarro stores. The drug chain's Vida Mia private label includes home, body, health, baby, beauty and consumables products.