Lupin 2024

highlights the importance of strategic fulfillment in achieving digital profitability.

Many grocers believe optimizing fulfillment is key to improving digital profitability

Many grocers believe optimizing fulfillment is key to improving digital profitability

JACKSONVILLE, Fla. — Recent research by Incisiv, conducted in collaboration with The Food Industry Association (FMI) and in partnership with RELEX, highlights the importance of strategic fulfillment in achieving digital profitability. With 69% of grocery sales in 2023 being digitally influenced, the grocery shopping experience has now become firmly omnichannel. However, despite this digital boom, profitability remains a significant challenge,

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