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Star power invigorates category

Star power invigorates beauty category

Star power invigorates beauty category

NEW YORK — It’s a showdown on the shelves between celebrities, legacy brands, nascent indies and dupes of prestige hits. Beauty has been a beacon of growth over the past three years, at a time when sales stalled in many categories. Although beauty sales are slowing, the stream of introductions into the brick-and-mortar and online

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