Lupin 2024

Sun-Maid

Sun-Maid unveils new logo and package design

Sun-Maid unveils new logo and package design

FRESNO, Calif. — Committed to wholesome snacking while reigniting and driving brand relevance, Sun-Maid is ushering in a new look and feel through its packaging to reflect what modern shoppers are looking for—simplicity and transparency. Sun-Maid’s iconography has been one of the most recognizable brand visuals for the last 100+ years. But today’s consumer has changed, and

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