LANGLEY, B.C. –Pharmasave, Canada’s leading independent community pharmacy, is excited to announce the expansion of its partnership with the AIR MILES Reward Program (AIR MILES) across Canada, as the loyalty program also unveils its new brand platform to inspire Canadians to ‘Collect more moments.’ Pharmasave’s new partnership with AIR MILES across Canada, along with their enhanced rewards program, promises collectors more ways to earn Miles, greater flexibility in booking and redemption, and more opportunities to reach rewards faster.

Further enhancing the collector experience and providing more value, Pharmasave will offer exclusive collection and redemption opportunities and exciting Bonus Miles promotions. With its extensive network of stores in both rural and urban communities, collectors will earn Reward Miles on eligible purchases including health, beauty, household items, food, and personal care items at participating Pharmasave locations across Canada starting on September 10.

“A core value of Pharmasave is our connection with our customers and communities. Our pharmacies are personalized hubs of care, independently owned and operated by local entrepreneurs deeply invested in their neighbourhoods,” says Ivan Guillen, CEO of Pharmasave. “Our expanded partnership with AIR MILES will enable our local owners to deliver enhanced value to customers, nurturing their strong relationships within communities. At the same time, it supports our collective mission to empower Canadians to take a proactive approach to their health.”

Currently, collectors in Atlantic Canada can already earn Reward Miles at Pharmasave locations, with the rollout across Canada scheduled for September 10, 2024. For every $10 spent on eligible purchases, collectors will earn one Mile, with an exciting Bonus Miles offer to be announced closer to launch. Starting in mid-July, until the Canada-wide partnership is live in September, collectors across Canada who pay with their linked Mastercard at Pharmasave will earn Reward Miles via card-linked offers.