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Accertify expands fraud prevention capabilities into healthcare with HIPAA compliance

HIPAA compliance enables healthcare organizations, HSA providers, pharmacies, and healthcare-adjacent businesses to leverage Accertify's AI-powered fraud prevention platform while meeting rigorous privacy and security requirements.

ITASCA, Ill. — Accertify has achieved HIPAA compliance, expanding its ability to help healthcare organizations, pharmacies and other related businesses combat payment fraud, account takeover and other forms of digital healthcare fraud while protecting patients' protected health information (PHI).

The announcement comes as healthcare fraud continues to cost the industry tens of billions of dollars each year, extending beyond traditional claims fraud to include digital payments, online accounts and ecommerce transactions. The growing use of Health Savings Account (HSA) cards has created additional fraud risks, including account takeovers, stolen credentials and unauthorized payments.

According to Devenir research, the HSA market reached nearly 42 million accounts holding about $174 billion in assets at the end of 2025, underscoring the increasing importance of fraud prevention tools for healthcare-related transactions. Accertify said its HIPAA-compliant Predictive Yes Platform enables organizations to detect and prevent fraud while supporting secure, seamless customer experiences.

Achieving HIPAA compliance expands Accertify's ability to help healthcare organizations apply enterprise-grade fraud prevention across digital payment journeys involving protected health information. The company can now support a broader range of healthcare and healthcare-adjacent organizations, including HSA issuers, pharmacies, insurers, and medical supply retailers, while meeting the privacy and security standards required to safeguard sensitive patient data.

"Healthcare organizations are rapidly digitizing the way consumers pay for care, prescriptions, and other qualified expenses," said Andy Mortland, vice president of Product and Development at Accertify. " As healthcare payments become more connected and HSA adoption continues to grow, fraudsters are following the money. Organizations need fraud prevention that protects consumers without creating friction at the moments that matter most."

For healthcare payment organizations, that balance between fraud prevention, privacy, and customer experience is becoming increasingly critical.

As healthcare organizations, pharmacies, and healthcare retailers continue expanding digital payment options, Accertify's Predictive Yes Platform helps them confidently approve legitimate healthcare purchases while detecting fraud across the customer journey, enabling organizations to protect consumers, preserve trust, and grow revenue without introducing unnecessary friction.

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