VIC Cotton Company names Eve Aistis partner and head of growth
Aistis, who helped bring Walmart’s AI shopping assistant, Sparky, to market, will oversee VIC Cloth’s digital growth and retail expansion.
Supplier News
Ascensia announces strategic partnership with Sava for innovative microsensor technology
The strategic partnership with health technology startup Sava Technologies to support the introduction and commercialization of its innovative wearable microsensor.
Mucinex kicks off "Go All 12" campaign for football season
Mucinex and JoJo Fletcher team up to spotlight Mucinex 12HR Cold & Fever Multi-Symptom and its 12 hours of symptom relief.
Nextdoor's Treat Map returns for Halloween, sponsored by Reese’s in the U.S.
Nextdoor’s Halloween Guide now features local events and happenings, plus details on what neighbors are handing out at their homes. Live October 8 in the U.S., U.K. and Canada.
M&M'S and Marvel unite for a U.S. collaboration between two fan favorites across the Marvel Universe and the candy aisle
The collaboration features limited-edition packs, fan-focused sweepstakes and a custom crossover collector's comic ahead of the theatrical release of Marvel Studios' "Avengers: Doomsday"
Gums receives 40 under 40 Award from the Path to Purchase Institute
The award spotlights the next generation of leaders in omnichannel marketing, showcasing their contributions to the industry
McKesson Corp. extends pharmaceutical distribution agreement with CVS Health
The partnership is extended to June 2032.
New child-resistant vial offering one-handed operation launches at independent pharmacies nationwide
SnapSlide expands into pharmacies across the U.S., giving more than 60 million Americans with limited dexterity – or the use of just one hand – a far simpler way to access prescription medication.
Pure Genius Protein debuts at CVS Pharmacy in major retail expansion
Protein brand is now available at over 6,000 CVS Pharmacy stores across the country.
Hallmark's Annual Keepsake Ornament Debut returns Oct. 10-18
More than 150 new Keepsake Ornaments debut in stores and online, from entertainment favorites to collectible series.
Mars unveils the future of shopping and retail
The global leader in snacks analyzed more than 180,000 global data signals to identify today's shopper demands — and is ready to work with retailers and all partners to shape what comes next.
Cardinal Health highlights supply chain resilience during National Healthcare Supply Chain Week
According to Cardinal Health, its supply chain infrastructure includes nearly 50 distribution and replenishment sites across North America.
Cleanlogic celebrates launch of Infusions collection in New York
Cleanlogic unveiled its new Infusions collection at a New York event marking its Ulta Beauty debut.
BodyBio launches supplements in over 500 Sprouts stores
Sprouts Farmers Market is adding a selection of BodyBio supplements focused on hydration, gut health, mineral replenishment, and cellular health.
Zombie Claus returns to celebrate the Twoness of TWIX Hallowmas
The fan-favorite holiday mashup is bigger and bolder, with $20,000 in prizes, new TWIX® Skulls and more ways for fans to celebrate alongside the undead icon.
Wet Ones clarifies their usage with new "Just For Hands" campaign
The brand takes over New York City with playful reminder: No ifs, ands, or butts.