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WESTBROOK, Maine — Synergy CHC Corp. has rolled out a new packaging design that ties the FOCUSfactor brain health supplement family together with impactful graphics that highlight the brand as well as its key benefits to promote better consumer shoppability.
FOCUSfactor, a leading brain health brand for 25 years, is in over 30,000 retail doors nationwide and internationally. FOCUSfactor offers a broad range of brain health products for adults and kids that include tablets, gummies and chewables as well as ready-to-drink and liquid shot formats. FOCUSfactor’s core adult products help improve memory, concentration and focus. Its Original tablet formula has been clinically tested (using a randomized, double-blinded, placebo-controlled study on its entire formulation) and has been shown to clinically improve memory, concentration and focus.
FOCUSfactor has also expanded its brand offering to include RTD beverages and liquid shot products that deliver a dual benefit that includes focus and energy in great-tasting, zero sugar offerings.
With over $1.2 billion in sales in the U.S., the brain health segment is slated to continue growing at 8% over the next three years (twice as fast as the overall VMS category), according to Nutrition Business Journal. Some of the drivers behind this growth are the aging population with a growing concern about cognition health; younger adults (Millennials) looking for more focus and alertness; and moms looking for brain health products for their school-age children. FOCUSfactor has assembled an effective range of products to help consumers find the right brain health product for their needs.
