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LAS VEGAS — ANDMORE has partnered with the Greeting Card Association (GCA) to move and expand its *Noted: The Greeting Card Expo from San Francisco to Las Vegas, showcasing the new and now of stationery at the Expo at World Market Center Las Vegas beginning in Summer 2025.
“We are excited to partner with the Greeting Card Association to bring an elevated focus on stationery to Las Vegas Market,” said Dorothy Belshaw, ANDMORE president. “This expanded platform promises to offer more opportunities for showcasing, networking and celebrating the greeting card category at the west coast’s leading gift market.”
Launched by GCA in 2019, *Noted: The Greeting Card Expo is a premier industry event which gathers all parts of the greeting card community to provide new connections, product discovery, and celebrate the diversity of greeting cards and the people behind them.
Starting in Summer 2025, *Noted will be featured in a dedicated area within Las Vegas Market’s gift and home temporary exhibits. Featuring over 50 GCA member brands showcasing the finest card design, the area will include networking space and unique activations to foster connections and promote collaboration among industry professionals.
“GCA is excited to bring our members’ unique greeting cards and *Noted’s artistic and paper design community to the vibrant Las Vegas Market,” says GCA President, Andy Meehan. “We are proud to help our members share their incredible card and paper newness for 2025!” Buyers value the tactile nature of greeting cards, and *Noted gives them the ability to see, touch, and feel cards.
Category-focused programming supplements sourcing at the Summer debut, with the 36th annual Louie Awards ceremony taking place during the market. The Louie Awards recognize the best cards of the year and celebrate the intersection of editorial and design. A display of the year’s winning cards will be featured just outside the EXPO hall, giving attendees a sneak peek into the can’t-miss cards of 2025. GCA’s Meehan continues, “gathering in-person allows buyers to select the very best cards, and we invite them to be a part of our community at events like the Louie Awards celebration.”
*Noted will run Saturday, July 27, through Wednesday, July 30, 2025, alongside Las Vegas Market’s 500+ gift and home temporary exhibitors. Las Vegas Market showcases tradeshow resources in six carefully curated categories: Gift, Design, Handmade, Home, Immediate Delivery and Luxe. More information about *Noted Expo’s relocation to Las Vegas Market will be available in the coming months.
Las Vegas Market is the leading home furnishings and gift market in the western U.S., presenting thousands of furniture, home décor and gift resources in an unrivaled market destination. Las Vegas Market’s diverse product offerings allow for cross-category commerce among these industries. In 2025, Las Vegas Market runs January 26-30 and July 27-31, at World Market Center Las Vegas. For information, visit LasVegasMarket.com.
