WARREN, N.J. — Haleon announced this week plans to boost health inclusivity efforts globally, including the launch of a new goal as part of its updated Health Inclusivity and Sustainability strategy.
The new goal – to provide opportunities for over 300 million people a year to take more control of their everyday health by 2030 – will be supported by a strengthened focus on championing health literacy as the gateway to better health, together with increasing access to everyday healthcare products in underserved communities.
Haleon will expand efforts to enable people everywhere to have access to clear, trusted health information, by encouraging policymakers to recognise health literacy as a global public health priority while driving action in communities with limited access to healthcare services and support. The company is calling for health literacy to be fully embedded in national health systems and policy frameworks, supported by the publication of a new five-step implementation plan to make healthcare information clear, accessible and easy to navigate for everyone.
To drive direct action in underserved communities, the company is also launching its Better Everyday Health Project, a pioneering global programme to boost health literacy amongst people who lack the knowledge and tools to manage their everyday health. Working in partnership with organisations including CARE International, Haleon will equip community health workers with practical tools and training to build people’s knowledge and confidence while increasing access to everyday health products in the communities they serve. They will be supported in becoming Community Health Entrepreneurs (CHEs) – trusted community leaders who are trained to promote self-care behaviours and provide essential health products to the people who need them most.
The programme will launch in Kenya – focusing on Kisumu County – where CHEs will be recruited and trained by CARE International, with support from local partners. The CHEs will play a crucial role in fostering self-care and health-seeking behaviours in underserved communities through health education which is tailored and locally relevant, while improving access to everyday health products.
Sarah McDonald, VP Health Inclusivity and Sustainability at Haleon said: “Health literacy is one of the most powerful tools for helping people feel more confident and in control of their everyday health. Yet nearly one in four adults globally has low health literacy. Our new 2030 Health Inclusivity goal puts health literacy and accessibility at the heart of our strategy, as we continue to scale our brand, healthcare professional and policy initiatives to build health literacy, increase access to everyday health products and tackle bias and prejudice. Together, we can help millions more people take more control of their everyday health, preventing more serious illnesses so the people we serve can live in good health for longer.”
Rebecca Hastings, Head of Partnerships and Philanthropy at CARE International UK said: “We are delighted to be working with Haleon to improve community health in Kenya, to achieve our shared goal to make health more inclusive, sustainable and achievable for everyone.”
Haleon’s new Health Inclusivity goal builds on the strong foundations set by the company in tackling global health exclusion since its 2022 launch. Last year, the company surpassed its original goal of empowering 50 million people a year to be more included in opportunities for better everyday health, having reached over 74 million people a year by the end of 2025.
Haleon is working to drive greater Health Inclusivity across the globe, focused on three key areas: improving health literacy, increasing access to everyday health products, and tackling bias and prejudice.
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