Walmart rolls out seamless shopping experience for Medicare Advantage members
New online badging across thousands of eligible products makes it easier for customers to shop with their health plan.
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Mars rolls out TWIX Snickerdoodle
TWIX, the brand built on the power of two, launches its latest creation blending classic TWIX layers AND a snickerdoodle twist.
J.D. Power: Gap widens between highest- and lowest-performing employer-sponsored health plans
The findings reflect broader industry pressures, as plans respond to rising expectations around cost transparency, digital access and personalized service.
Eden intros prescription-only NAD+ Face Cream to support skin resilience and cellular wellness
The topical formulation is now accessible in all 50 states following a consultation with a licensed medical provider via Eden's telehealth platform.
Philips and March of Dimes provide maternal and pregnancy health content to Philips Avent Pregnancy+ App
Collaboration designed to enhance health awareness for moms during pregnancy and improve health outcomes.
New survey uncovers potential gap in consumer awareness and understanding of health care portal security solutions
Findings reveal the need for more robust identity verification practices.
CMS increasing oversight on states illegally using federal Medicaid funding for health care for illegal immigrants
As part of the action, CMS is ramping up financial oversight across the board to identify and stop improper spending.
RFK Jr. stops COVID shot recommendation for children, pregnant women
The move, announced Tuesday on X, appears to effectively shortcut a process set up by the agency's outside advisers to discuss and make changes to the CDC's influential vaccination guidance.
U.S. positioned for additional growth as sustainability-marketed products flourish in Europe
The 2024 Sustainable Market Share Index shows CPG products marketed with sustainable attributes increased market share by 2.6 percentage points since last year, but are dwarfed by European markets.
COVERGIRL launches New Clean Fresh Blurring Skin Tint: A weightless multitasker with SPF 30
This innovative product combines light, buildable coverage with a soft-matte finish that blurs the appearance of pores for a natural, flawless look.
Plant-based supplements market to hit $42 billion by 2030
With U.S. consumer interest in plant-based wellness showing no signs of slowing, pharmacy retailers are well-positioned to tap into this expanding market.
The CPG Guys: Customer acquisition through closed-loop sampling with Recess CEO Jack Shannon & advisor Mike Feldman
The CPG Guys are joined by Jack Shannon, Co-Founder and CEO of Recess, which helps brands drive velocity at retail with turnkey sampling partnerships.
LifeMD teams with Novo Nordisk to launch $299 introductory bundle for self-pay patients prescribed Wegovy
Bundled offer includes Wegovy at $199 and LifeMD’s Virtual Weight Loss Program for a total first-month cost of $299, $599 per month thereafter.
Revance unveils Blue Lizard Australian Sunscreen Times Square billboard to celebrate National Sunscreen Day
The Times Square billboard showcases Blue Lizard's newly rebranded and reformulated line of mineral sunscreens.
Else Nutrition expands nationwide with kids ready-to-drink shakes in 1,000 U.S. retailers
Launched in 2024, Else's ready-to-drink kids' shakes quickly gained traction among parents seeking nutritious, dairy-free, and soy-free options for their children.
e.l.f. teams with kindred spirit Oliver Widger to inspire dream chasers everywhere
e.l.f. and Widger partner to launch Roblox Game Jam: Sailing with Phoenix.