MIAMI LAKES, Fla. — Mason Vitamins Inc. recently announced two key promotions: Idanys Alapont has been promoted to senior vice president of sales operations, and Nilda Oyola has been promoted to vice president of sales and new business development.
With over 30 years of experience in the pharmaceutical and consumer packaged goods industries, Alapont brings a wealth of knowledge and leadership to this role. She will lead strategic initiatives supporting the company’s growth objectives and oversee the DSD (direct store delivery) and non-retail sales division, including HMOs, GPOs and wellness care clients. In this expanded role, she will focus on strengthening Mason’s "Customer First" approach by enhancing client relationships, procurement and service excellence.
With over 37 years of experience in the CPG industry, Oyola brings a wealth of knowledge, leadership and strategic insight to her expanded role. In this new position, Oyola will lead all sales divisions and spearhead initiatives that align with Mason’s long-term growth strategy. Her focus will be on driving innovation, expanding market reach and strengthening the company’s commitment to its "Customer First" philosophy. Her proven track record and deep industry expertise will be instrumental in accelerating Mason’s business development and enhancing customer relationships across all channels.
