EAST HANOVER, N.J. — Mondelez International Inc. has introduced two new snack bites, including “an entirely reimagined Chips Ahoy! experience,” via the launch of Chips Ahoy! Baked Bites.
The latest Chips Ahoy! innovation is an upgrade on the brand’s chocolate chip cookie, with a soft and chewy texture inspired by brownies. Made with chocolate chips and without high-fructose corn syrup, the Chips Ahoy! Baked Bites are baked into a square shape that resembles a brownie.
Mondelez is marketing the kosher snacks as a “wonderful anytime treat for enjoying on their own, with milk or coffee, or paired with ice cream for a delicious dessert. Each Chips Ahoy! Baked Bites, Blondie, snack pack contains five bites, just the right amount for snacking, sharing and traveling.”
Baked Bites are initially available in the Blondie variety, with more flavors to come, the company said. Each box of Baked Bites contains five snack packs and has a suggested retail price of $3.98.
“The introduction of Baked Bites follows a year filled with delicious Chips Ahoy! innovations, from the Mmm-proved Original recipe reveal and Crunchy Gluten Free Cookie, to seasonal limited editions and Big Chewy Cookies,” said Sabrina Sierant, Chips Ahoy! senior director.
belVita is also launching its first innovation in five years. Available nationwide, the new belVita Energy Snack Bites help bridge the energy gap between breakfast and lunch.
belVita Energy Snack Bites contain real fruit and seeds and come in two flavors — Banana Dark Chocolate & Sunflower Seed and Blueberry & Sunflower Seed.
“Mornings are often busy times that demand a lot of energy but don’t allow many opportunities for refueling,” pointed out Miguel Zorrilla, vice president of belVita at Mondelez. “For people who are looking to make the most out of their mornings, belVita Energy Snack Bites helps by providing a delicious morning snack to help you recharge.”
belVita Energy Snack Bites are certified as kosher and are Non-GMO Project verified. Each serving contains 14 grams of whole grain and is a source of fiber, iron and B vitamins. They contain no high-fructose corn syrup and no artificial flavors, colors or sweeteners.
