Circana: Mass beauty has 3% increase in first quarter, as prestige remains flat
Fragrance maintains its position as the top-performing category.
Circana
Circana unveils total market sizing solution for foodservice and retail industries
Retail and foodservice have never been measured this holistically
Circana names Cara Pratt president of global retail and media
Pratt's charge will be to strengthen Circana’s standing as a strategic partner for companies in the retail sector.
Circana report reveals the 2024 U.S. CPG growth leaders
The findings highlight the industry’s shifting dynamics, as smaller CPG companies and private labels take center stage, leveraging innovation and value-driven strategies to outperform their peers.
Circana: Consumers shop at 39 unique retailers a year, focusing on convenience and value
This shift highlights an evolving consumer landscape where value, convenience, and occasion-based spending impact buying behavior, according to recent research by Circana.
Circana reports on the evolution and cross-industry influence of wellness trend
According to Circana, well-being focused consumers have a buying power exceeding $1.1 trillion in the U.S., highlighting the significant market potential for companies that cater to this demand.
Circana reports factors beyond tariffs are already disrupting normal consumer behavior
Rising prices and debt, immigration concerns, and weather are producing material changes to typical retail activity ahead of unknown tariff impacts.
Circana unveils Liquid Supply Chain for smarter inventory management
This latest innovation expands Circana's suite of supply chain insights, making them more accessible to CPG brands of all sizes
Circana, iSpot, and Paramount bring real-time sales attribution to CPG advertisers
The collaboration enables large-scale, always-on attribution measurement, eliminating the need for time-consuming, ad-hoc performance studies.
Circana: Retail spending steady as consumer uncertainty grows
Retailers and manufacturers face an increasingly complex landscape influenced by inflation, tariffs, weather conditions, and political developments.
Circana global research showcases the power of private label transformation
Elevated prices and pressured consumers set the stage for increasing retailer investment and consumer adoption, leading to private label share growth in CPG globally.
Circana expands audience targeting with new data-driven insights
The company’s approach integrates consumer behaviors, providing brands with precise and effective connections to their target audiences.
Ahold Delhaize USA renews emphasis on data-driven growth with advanced analytics tools from Circana
This renewal strengthens the collaboration between the leading grocery retail group and Circana, ensuring continued access to advanced analytic tools that drive innovation and foster deeper collaboration with CPG companies.
Consumers hit 'pause' after surge of spending in late 2024
"The resilience demonstrated during Holiday 2024 is promising, but retailers must anticipate challenges like shifting purchase priorities and changing spending schedules."
Circana report highlights the role of personalization in supporting GLP-1 weight-loss users
The rise in medication usage for weight loss unlocks opportunities for innovation in health-focused products and services.
All things looking jolly and bright for 2024 holiday season
The National Retail Federation (NRF) is projecting a sales growth of 2.5% to 3.5%, estimating total holiday sales between $979.5 billion and $989 billion.