Lifelab’s new HoneyWorks Plus offers ‘more with less’
The cold and flu category continues to grow as people return to work in offices across the country, noted Lou Machin, managing director at Lifelab Health.
February 5, 2024
Boiron meets increasing demand for natural O-T-Cs
The current cough and cold season started very slowly and began accelerating in late December. With the late start the category is still seeing strong numbers in January. “The previous year, the season started in late September and only went through December.
Whole Foods rolls out Genexa’s ‘clean label’ products
As we move into the 2024 cold and flu season, Genexa is reinforcing its pioneering role in bringing clean, effective medicines to consumers.
Misguided policies threaten biopharmaceutical gains
The last year has been remarkable for medical advancement, and with thousands of therapies in the development pipeline, 2024 promises to be just as exciting.
It’s time to rediscover the lost art of merchandising
CVS, Rite Aid and Walgreens — succeeded as much for the zeal, creativity and accomplishments of their chief merchants as for the directions provided by their senior management. Indeed, it was a time when people like Vern Brunner, Chris Bodine and
Shopping for cold meds is enough to make you sick
Picture this. It’s February, freezing cold outside, you’re bundled up, you’re wearing a mask and trying to keep your glasses from fogging up. You’re sneezing, coughing, aching, your head hurts, and you feel fuzzy and incapable of thinking or doing.
CVS is fully capitalizing on retail media
Like most major retailers, CVS Pharmacy has entered the media business with the intent of broadening and deepening consumer engagement, working with CPG companies to better serve shoppers and grow categories, and establishing a new revenue stream.