Inmar: Back-to-school becomes ‘battle for the basket’ as shoppers plan early, switch mid-season
Shoppers are highly intentional, with 70% deciding on brands before entering the store and 75% willing to trade down for better value.
Inmar Intelligence
Inflation fuels surge in coupon use, reshaping shopper priorities
“Consumers are protecting their budgets the same way they would safeguard any other asset under pressure,” said Pia Ostos, EVP and president of Martech at Inmar Intelligence.
Inmar Intelligence partners with Deterra to expand safe medication deactivation and disposal
The new partnership supports diversion prevention, environmental stewardship, and simplified workflows for facilities and patients across healthcare settings.