InMyExpertOpinion launches to fight AI-generated product reviews
IMEO aims to tackle the rising wave of AI-generated content that distorts or dilutes real expert advice.
Research
New Acosta Group data shows evolving spending habits
The findings suggest that retailers must balance pricing strategies with opportunities for meaningful consumer experiences.
GNC study shows GLP-1 users at risk of nutritional deficiencies
Research reveals diet deficiencies and potential health risks for patients using popular weight loss drugs.
Circana reveals 2024 New Product Pacesetters
The report found that new products generated a combined $8.4 billion in year-one sales across multi-outlet retail channels.
Numerator: Gen Z rewrites the private label playbook
Younger shoppers seek value, identity, and innovation from store brands.
CNBC/NRF Retail Monitor reveals continued sales growth for May but less stocking up ahead of tariffs
Total retail sales, excluding automobiles and gasoline, were up 0.49% seasonally adjusted month over month and up 4.44% unadjusted year over year in May, according to the Retail Monitor.
MarketCast ranks the 50 brands Americans can't live without
“The strongest brands today aren't just seen or heard; they're felt,” said Ed Trujillo, SVP of Brand Solutions at MarketCast.
Circana: Consumer healthcare outpaces retail growth in 2024
$103B consumer healthcare sector sees boost from holistic wellness trends.
New beauty report from Atelier and Accenture looks at evolving consumer expectations and supply chain pressures
Study exposes critical efficiency infrastructure gaps while revealing how composable manufacturing can transform beauty supply chains.
Beauty Intelligence maps the trends in textured haircare
The beauty-focused data and strategy firm Beauty Intelligence highlights four high-impact trends in textured hair.
The 50 most patriotic brands according to Brand Keys
Brand Keys emphasized that connecting with consumers through patriotism requires more than seasonal promotions.
Functional gummies market to reach $2.4 billion by 2030
Functional gummies are gaining popularity, especially among health-conscious Millennials and Gen Z shoppers.
Circana report unwraps global snacking trends
The U.S. leads in late-night snacking, often tied to emotional and functional needs.
Accenture report: Gen AI becomes a shopping companion
Half of Gen AI users say they’ve made a purchase based on its recommendations, and 75% are open to using a trusted AI-powered personal shopper.
Circana completes deal for NCSolutions
“Bringing together Circana and NCS data, technology assets, and industry-leading expertise will deliver more value for our clients as we work with them to maximize every media and marketing dollar they spend.”
CHPA survey shows strong support for dietary supplement reform
While most consumers trust dietary supplements are safe, there is still room to strengthen further confidence in their safety and awareness of how they are regulated.