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Curve for Men social campaign aimed at Gen Z

Curve for Men social campaign aimed at Gen Z

Fragrance brand Curve for Men has launched a 360-degree integrated marketing campaign dubbed #CurveYourReality. Curve Fragrances said Wednesday that the campaign targets Generation Z consumers and focuses on bringing “personality, individualism and personalization” to the brand.

Jardiance approved to cut cardiovascular death risk

Jardiance approved to cut cardiovascular death risk

Jardiance tablets, marketed by Boehringer Ingelheim and Eli Lilly and Co., have been approved by the Food and Drug Administration to cut the risk of cardiovascular death in adults with type 2 diabetes and established cardiovascular disease.

J M Smith to acquire Burlington Drug

J M Smith to acquire Burlington Drug

J M Smith Corp. plans to acquire drug wholesaler Burlington Drug Co. and certain retail operations assets of Pharmacy Health Services (PHS). Financial terms of the transaction weren’t disclosed.

General Mills realigns global organization

General Mills realigns global organization

General Mills has unveiled a new global organizational structure that eliminates a key international post and will result in hundreds of job cuts. The food company said Monday that it’s dropping the position of international chief operating officer.

McKesson to launch Central Fill as a Service

McKesson to launch Central Fill as a Service

McKesson Corp.’s High Volume Solutions group is set to roll out Central Fill as a Service (CFaaS), a solution that gives pharmacies central-fill capability without the investment in equipment, inventory and extra staff.

Breckenridge Pharmaceutical to release Nuvigil generic

Breckenridge Pharmaceutical to release Nuvigil generic

Breckenridge Pharmaceutical Inc. is launching armodafinil tablets (CIV), a medication for promoting wakefulness. Breckenridge said this week that its armodafinil product, which comes in strengths of 50 mg, 150 mg and 250 mg, is a generic version of Nuvigil from by Cephalon Inc.

Maura sharpens focus on Spectrum Brands

Maura sharpens focus on Spectrum Brands

David Maura, executive chairman of Spectrum Brands Holdings Inc., has resigned from HRG Group Inc., which holds a majority stake in the company. Spectrum Brands said Maura’s departure from HRG, a diversified holding company, took effect Nov.

Omnicell unveils deal to acquire Ateb

Omnicell unveils deal to acquire Ateb

Medication management and supply solution provider Omnicell Inc. plans to buy Ateb Inc., a specialist in patient care and medication synchronization services for pharmacies, in a $41 million deal.

Lannett set to release Skelaxin generic

Lannett set to release Skelaxin generic

Lannett Co. has gained Food and Drug Administration approval for metaxalone tablets 800 mg, a muscle relaxant. Lannett said Monday that its product is a generic version of Skelaxin tablets (800 mg) from King Pharmaceuticals Inc.

GSK’s FluLaval gains expanded age indication

GSK’s FluLaval gains expanded age indication

GlaxoSmithKline has received approval from the Food and Drug Administration’s Center for Biologics Evaluation and Research expanding the indication for FluLaval Quadrivalent flu vaccine to include use in children ages 6 months and older.

Touch germ-killing hand spray grows retail presence

Touch germ-killing hand spray grows retail presence

Relevo Labs continues to build retail distribution for its Touch Sanitizing Germ Block aerosol hand spray. The Carmel, Ind.-based company said Touch hand sanitizing spray — currently sold at Walgreens, CVS Pharmacy, Meijer and FedEx Office stores — is proven to kill 99.