Global snack maker Mondelēz International is looking to get more out of its media efforts. Mondelēz this week unveiled what it calls a “fearless marketing” model designed to boost the company’s return on investment for its worldwide media spending.
To meet rising demand for its products, Drive DeVilbiss Healthcare is set to open a new distribution center in the Indianapolis area. The durable medical equipment (DME) manufacturer said Tuesday that the 232,000-square-foot facility, located in Greenwood, Ind.
Skinfix Inc. has expanded retail distribution for its Gentle Baby Collection of natural skin care products. The company said the Skinfix Gentle Baby Collection is now on shelves at CVS Pharmacy and Target stores in the United States and at Shoppers Drug Mart and Walmart stores in Canada.
Russell Stover Chocolates has launched Everyday chocolates, which offer consumers classic and new confections in more convenient packaging for snacking.
Mars Chocolate North America has unveiled new flavor extensions to some of its leading chocolate brands, as well as a roster of new seasonal items.
Dr. Reddy’s Laboratories Ltd. has acquired six over-the-counter health product brands from Ducere Pharma LLC. Financial terms of the agreement weren’t disclosed. India-based Dr. Reddy’s, which has its U.S. office in Princeton, N.J.
CCA Industries Inc., a health and beauty products supplier, announced Tuesday a new logo and business name “Core Care America.” The corporate name will remain CCA Industries Inc.
Bausch + Lomb, a leading global supplier of ophthalmic pharmaceuticals, contact lenses, lens care products, and ophthalmic surgical devices and instruments , announced Monday that Walmart has presented the company with its 2015 U.S. Supplier of the Year Award in Consumables and Health & Wellness.
Mylan N.V. has launched doxycycline hyclate delayed-release tablets (200 mg), an antibiotic, in the United States. Mylan said its doxycycline product is a generic version of Doryx 200-mg delayed-release tablets from Mayne Pharma.
IM HealthScience (IMH) has launched FDgard, a nonprescription medical food for the dietary management of functional dyspepsia (FD), or persistent or recurring indigestion. IMH said Monday that FDgard is now available in the digestive aisle at most CVS/pharmacy and Walgreens stores nationwide.
Home medical equipment manufacturer Brownmed Inc. has acquired Joslin Orthopedic Gear. Financial terms of the transaction weren’t disclosed.
Topical BioMedics Inc. was named Biomedical Company of the Year by the New York Small Business Development Center (SBDC).
The Food and Drug Administration is again postponing the release of a final rule that would change generic drug labeling requirements.
Bell Pharmaceuticals has kicked off an eight-month promotional campaign for its Jet-Alert caffeine tablets on Sirius XM radio. The company said Thursday that the marketing push also includes online advertisements, national print advertising, social media campaigns and retailer support programs.
Next week, Wrigley aims to take a closer look at how in-store placement sways consumer purchasing behavior. The Mars Inc.
Natrol LLC has introduced three new dietary supplement products, its first launches since being acquired by Aurobindo Pharma USA Inc.
