Actavis to buy Warner Chilcott in $8.5 billion deal
Actavis Inc. plans to acquire Ireland-based Warner Chilcott in a stock-for-stock transaction valued at about $8.5 billion.
Supplier News
CoverGirl sponsors ‘Hunger Games’ sequel
CoverGirl has announced its first-ever movie sponsorship, for Lionsgate’s "The Hunger Games: Catching Fire" due out this fall. The Procter & Gamble cosmetics brand said that for the film, scheduled for release in North American theaters on Nov.
Nexxus debuts ‘show-stopper’ window display at Duane Reade
In what Unilever North America called a first-of-its kind installation at a drug chain, its Nexxus Salon Hair Care brand unveiled a premium window display tribute for the Tony Awards at the Duane Reade store across from Manhattan’s Radio City Music Hall.
TriDerma launches eczema, psoriasis creams
TriDerma has rolled out Eczema Fast Healing and Psoriasis Control to the first aid aisle at pharmacies and supercenters nationwide.
Banana Boat, Hawaiian Tropic team with soccer star on sun safety
Energizer Personal Care’s Banana Boat and Hawaiian Tropic sunscreen brands have teamed up with The Skin Cancer Foundation public awareness campaign featuring Los Angeles Galaxy and Team USA soccer star Landon Donovan.
Instaflex Joint Support now carried by Walgreens
Instaflex Joint Support nutritional supplements have hit store shelves at Walgreens locations nationwide. Direct Digital LLC, developer and marketer of the brand, said Thursday that the store distribution expands its retail presence with Walgreens.
Mylan releases Zomig generic
Mylan Inc. has received final approval from the Food and Drug Administration for zolmitriptan tablets, a treatment for migraine headaches. The company said Wednesday that its zolmitriptan product, which has begun shipping, comes in dosages of 2.
Depend unveils light bladder leakage solution for men
Kimberly-Clark has launched Depend Guards and Shields, two new products for men with light bladder leakage. The incontinence product brand said Wednesday that Depend Guards and Shields are designed to fit a man’s body and can be worn securely in a man’s own underwear.
Coca-Cola gets active with major summer campaign
Coca-Cola Co. is readying what it calls its largest summer marketing initiative to date, with a focus on encouraging families to "get out and get active.
Inergetics to launch Martha Stewart women’s supplements
Inergetics Inc. has entered into a partnership with Martha Stewart Living Omnimedia to create Martha Stewart Naturals, a line of six dietary supplements to support women’s health.
OraSure, Walgreens partner on hepatitis C testing
OraSure Technologies Inc. has teamed with the Chronic Liver Disease Foundation (CLIA) to offer hepatitis C testing at select Walgreens stores this month.
Ranbaxy to pay $500 million in DOJ settlement
India-based Ranbaxy Laboratories Ltd. has agreed to pay a total of $500 million in what the U.S. Department of Justice (DOJ) called the largest drug safety settlement to date with a generic drug manufacturer. The DOJ said Monday that Ranbaxy USA Inc., the company’s U.S.
Perrigo campaign touts store-brand OTCs
Perrigo Co. has kicked off what it calls the first-ever industry marketing and communications campaign for store-brand over-the-counter medicines.
Vichy expands Neovadiol line with two new products
Vichy Laboratoires has added two new products to its Neovadiol collection of skin care formulas specially designed to address signs of hormonal aging.
Sure antiperspirant/deodorant gets new items, packaging
Idelle Labs Ltd. unveiled a new packaging design for Sure antiperspirant and deodorant and has added two conditioning solids to the product line. The Helen of Troy Ltd.
PowerFuse, ElectroFuse go national at Walgreens
Fuse Science Inc. has landed retail distribution for its PowerFuse and ElectroFuse dietary supplements at Walgreens stores nationwide. The company said Thursday that initial product distribution began in mid-April at leading Walgreens stores near Augusta, Ga.