Ad campaign upcoming for PediaCare
VIA Group has partnered with Prestige Brands Holdings Inc. to launch an integrated marketing and promotional campaign for the PediaCare line of over-the-counter children’s remedies.
VIA Group has partnered with Prestige Brands Holdings Inc. to launch an integrated marketing and promotional campaign for the PediaCare line of over-the-counter children’s remedies.
Pfizer Consumer Healthcare has rolled out Caltrate Soft Chews, which the company bills as a great-tasting and convenient way to meet the recommended daily intake of vitamin D to maintain bone health.
Merck & Co. president Kenneth Frazier has been named chief executive officer, succeeding current CEO Richard Clark, who will continue as chairman. The pharmaceutical giant said Tuesday that Frazier, 55, will take the CEO reins effective Jan. 1. He also will become a member of the company’s board.
Cardinal Health Inc. has wrapped up a $470 million deal to acquire Zuellig Pharma China, a leading health care distribution business in China, known locally as Yong Yu, and the nation’s largest pharmaceutical importer.
Procter & Gamble Co.’s Crest Oral-B brand duo is introducing the Clinical Pro-Health System for Gingivitis, a product set that according to the company is clinically tested to virtually eliminate gingivitis.
Perrigo has launched Naproxen Sodium Soft Gels and, via its licensor and supplier Synthon, levocetirizine allergy tablets. The company said Monday that the Naproxen Sodium Soft Gels are the generic equivalent of Bayer HealthCare’s Aleve Liquid Gels (220 mg), an over-the-counter analgesic.
Energizer Holdings Inc. has closed its acquisition of American Safety Razor Co. Energizer said late Tuesday that under the transaction it is acquiring substantially all of the assets of American Safety Razor for $301 million in cash and the assumption of certain liabilities.
GlaxoSmithKline PLC has agreed to the sale of its United States oral penicillin facility and product portfolio to Dr. Reddy’s Laboratories. Dr. Reddy’s said Tuesday that under the agreement, GSK will transfer ownership of its penicillin manufacturing site in Bristol, Tenn.
Par Pharmaceutical Companies Inc. and Dr. Reddy’s Laboratories have released generic versions of AstraZeneca’s Accolate asthma drug in the United States. Par said Monday that it has entered into an exclusive U.S.
Johnson & Johnson’s Aveeno brand has introduced the Aveeno Eczema Therapy collection for infants and adults and partnered with the National Eczema Association to educate people with the skin condition.
General Mills has improved the health profile of products accounting for 25% of its U.S. retail sales in fiscal 2010.
American Greetings reported that it’s considering moving its Brooklyn, Ohio, corporate headquarters and is focusing on seven sites.
Borba Inc. plans to launch a skin care and supplement collection exclusive to Walgreen Co. next year.
OCuSOFT Inc. has rolled out its Zytaze prescription supplement to retail pharmacies. The company said Thursday that chain drug retailers carrying Zytaze include Walgreens, CVS, Rite Aid, Duane Reade and Walmart.
Frito-Lay North America has expanded its tortilla chip line with the new Tostitos Artisan Recipes.
Namasté Laboratories, the maker of Organic Root Stimulator, has agreed to be acquired by Dabur India Ltd. Namasté said this week that the deal calls for the company to be acquired through Dabur’s U.S.-based subsidiary Dermoviva Skin Essentials Inc.