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CHICAGO — In the cold winter months, the couch is the epitome of warmth and coziness and sometimes tempts us away from staying active. Conquering the comfort of the couch is the first step toward achieving any fitness goals, which is why RXBAR is turning this common excuse into a New Year’s challenge. Fans willing to take the Bar the Couch Pledge will be entered for a chance to win.
This unexpected challenge takes No B.S. to a new level, brought to life in your social feeds by a team of RXBAR enthusiasts: Kale Salad, Dudette With A Sign, Allie Bennett and Selena Trevino. Simply take the pledge to relocate your couch for 30 days, and you’ll be entered for the chance to win $2,500 to cover the cost of moving, storage and new home gym equipment. Winners will also receive a year’s supply of RXBAR bars with simple ingredients to keep you fueled up to perform your best.
“In the spirit of No B.S., the RXBAR Bar the Couch Pledge is a fun way to bring the possibilities of a couch-free lifestyle to our fans and see what they can accomplish,” said Eileen Flaherty, Director, Brand Marketing, RXBAR. “We are thrilled to work with our team of influencers to launch this 30-day challenge and can’t wait to see how fans nationwide will be inspired move the couch and get moving.”
Starting January 4 through January 14, 2024, you can take the Bar the Couch Pledge at RXBARBarTheCouch.com for a chance to win. No purchase necessary.
