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NEW YORK — Jason Valdez has been promoted to chief operating officer of Greater Than One, a media marketing and technology agency focused on healthcare. He is responsible for overall operations and ensuring the agency’s mission of building better healthcare experiences for customers.
He will work directly with CEO Elizabeth Apelles to align the agency (www.greaterthanone.com) with a renewed shared vision, along with clear goals for growth and innovation.
Jason Valdez
“Greater Than One’s reputation as a leader in media marketing is what drew me to join and lead the Project Management team in late 2021,” said Valdez. “I believed I could make an impact on our clients and provide value to the agency. I am now developing a customized operational and staffing model that can be scaled up or down for each client.”
“I see appointing Jason to the role of COO as a strategic move for the agency,” said Apelles. “He not only brings his expertise, but also a deep understanding of the agency’s core, making him the ideal candidate to navigate the complexities of our operations and steer us toward sustained success.”
“Having worked closely with Jason before, I personally can attest to his exceptional capabilities and strategic mindset,” remarked chief client officer Bindhu Gopalan. “Jason’s appointment as COO isn’t just a win for the agency, it’s a significant stride forward in reinforcing our operational backbone with someone who truly understands both our internal strengths and our client-centric approach.”
