In this week’s Video Forum, John Carroll, president of digital commerce and advanced analytics at Acosta Group, offers insights about the impact that digital technology and the data it generates has on merchants and CPG suppliers. Retail media networks, the importance of seamless connections between brick-and-mortar stores and digital platforms, and strategies for measuring success are among the topics Carroll addresses.
Video Forum: John Carroll, Acosta Group
Digital tools rewrite rules for retailers, CPG companies.
Related
Video Forum: Jody Hatcher, HDA
Healthcare Distribution Alliance chairman on what lies ahead.
Video Forum: FMI's Leslie Sarasin Pt 2
Stakeholders take another look at the food supply chain.
Latest
Trump signs order aimed at lowering drug prices
The order calls for lowering the costs of life-saving drugs for low-income patients.
Neutrogena x Coachella spell SPF activation
Additionally, this year, Neutrogena is providing around 200+ gallons of Ultra Sheer SPF across Weekends 1 and 2 of Coachella, and for the first time ever, Stagecoach Music Festival.
Kroger appoints key retail leaders
Joe Kelley was named SVP of Retail Divisions while Kenny Kimball was named Smith's Division president. In addition, Chris Albi was appointed King Soopers Division president and Kendra Doyel was named Food 4 Less Division president.
During Q1, store brand sales continued to dominate national brands
Store brand dollar sales gained 5% and unit sales rose 0.9%, compared to national brands, which were up 0.8% in dollars and down 1.1% in units, during the quarter ending March 23, vs the same period a year ago.