Video Forum talked with Steve Mister, president and chief executive officer of the Council for Responsible Nutrition, following the session for the organization’s members that it held during NACDS Total Store Expo. Among the subjects he discussed were sources of growth in the supplements sector, including women’s health, sports nutrition and products formulated to support uses of GLP-1s.
Video Forum: Steve Mister, Council for Responsible Nutrition
What’s new in the supplements category.
Latest
MET-Rx levels-up the ready-to-drink category with launch of 44g protein milkshake featuring John Cena
Each shake delivers 44 grams of protein, 6 grams of fiber, five key nutrients, and up to 2,500 mg of electrolytes per bottle, combining high-protein nutrition with recovery support.
C4 Energy puts an unexpected twist on energy with beer-flavor-inspired All Hopped Up
First-of-its-kind flavor innovation delivers the crisp, refreshing taste of a light beer with the functional energy of C4 - without the alcohol.
CON-CRĒT Creatine HCI is expanding into Target and CVS
As creatine goes mainstream, CON-CRĒT is bringing its patented formula to more consumers.
MaxiNutrition brings confectionery-grade performance bars to the U.S.
The range: Deluxe Bars, Creatine Bars and Soft Bars pairs indulgent taste with functional nutrition in a convenient, grab-and-go format.