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Walgreens intros Nice! breakfast cereals

Walgreens recently released its Nice! Brand breakfast line, which includes instant oatmeal, granola, and oats. This is the company’s first-ever entry into the breakfast category.

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DEERFIELD, Ill. — Walgreens recently released its Nice! Brand breakfast line, which includes instant oatmeal, granola, and oats. This is the company’s first-ever entry into the breakfast category.

The company said that refrigerated products are on the way, with plans to introduce egg bites later this summer as the retailer continues in the breakfast category.

The breakfast products include:

  • Cereal – Marshmallow Treasures, Cinnamon Squares, Toasted Honey O’s, Fruit Circles, Toasted O’s, and Frosted Wheats: $1.99
  • Granola – Oats and Honey Granola and Protein Oats and Honey: $3.99
  • Instant Oatmeal – Cinnamon Apple, Maple, & Brown Sugar and a 10-pouch Variety Pack that also includes Cinnamon Spice: $3.49 each (or 2 for $6.00)
  • Oats – Quick Oats and Old Fashioned Oats: $4.49 each (or 2 for $8.00)

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