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CUPERTINO, Calif.— Zepp Clarity, a smart hearing solutions brand owned by Zepp Health, a health technology company, has debuted its next-generation premium hearing solution, Zepp Clarity Pixie. Built on the ground-breaking technology and virtually invisible design of its flagship product, Zepp Clarity One, the Pixie provides the ultimate natural hearing experience for those with mild to moderate hearing impairment. It has seamless connectivity to wireless devices, a lengthy 17 hours of battery life, and is nearly undetectable when worn. Zepp Clarity’s over-the-counter (OTC) hearing technology solutions result from Zepp Health’s presence as one of the global leaders in smart wearables with its consumer fitness and wellness brands, such as Amazfit smartwatches and Zepp Aura, an AI-powered sleep and relaxation app.
According to the World Health Organization, hearing loss affects 48 million people in the US and nearly 430 million worldwide. Since the FDA’s ruling on October 17, 2022, adults with mild-to-moderate hearing loss can now purchase hearing aids in store or online without a prescription, exam, or audiologist fitting. As a result, a growing number of Americans with hearing loss are accessing hearing aid solutions more easily. Additionally, the FDA estimates this could lower average costs by as much as $3,000 per pair, offering significant financial relief.
“The FDA’s Over-the-Counter Hearing Aid Act signaled a monumental shift, impacting the accessibility and affordability of hearing aids,” said Stan Zhang, General Manager of the Zepp Clarity Business Unit. “We’re at the forefront of the O-T-C hearing aid market, leveraging cutting-edge technology and design to redefine optimal hearing health and destigmatize hearing aids. Underpinning our belief that hearing health is fundamental to overall wellness, we aim to embolden those with hearing loss to take control of their well-being, comfortably and confidently.”
Zepp Clarity Pixie – Your Virtually Invisible Hearing Aid
Zepp Clarity Pixie embodies all the powerful features of its predecessor, Zepp Clarity One, including the ability to personalize hearing experiences to specific needs and preferences. The hearing aid is crafted with a durable yet lightweight titanium alloy shell, ensuring durability and lightness. Combined with medical-grade silicone earplugs, it offers comfort, breathability, performance, and biocompatibility for an enhanced hearing experience. The Pixie boasts an IPX7 water-resistance rating and incorporates a convenient “Find Device” feature.
Designed to integrate effortlessly into a user’s daily routine, Zepp Clarity Pixie seamlessly fits in the ear canal, serving as a virtually invisible companion that discreetly guides them through their day. Users can control Zepp Clarity Pixie from smartphones, tablets, or Amazfit smartwatches via Bluetooth® Low Energy (BLE) technology. Additional features of Zepp Clarity Pixie include:
- Ultra-compact and lightweight design, weighing just 1.1 grams each with tip
- 17-hour battery life, supplemented with a rechargeable case for extra power on the move
- Offers features like Adaptive Feedback Cancel, Wind Noise Reduction, and Layered* Noise Reduction to manage feedback and noise
- Simple and easy to use
- Smart Phone Call feature that automatically switches the hearing aid to a Phone program, reducing feedback for easier conversation
- Eight unique programs on the Zepp Clarity App, adjusting for treble, middle, bass, and noise filter for each program
- 2-year warranty
Dean Lukehart, an early customer of Zepp Clarity, shared, “After resisting hearing aids for almost 40 years, I recently tried Zepp Clarity, and I couldn’t be more satisfied. The learning curve was minimal, and after a very short time, I felt like I had worn them forever. I barely notice wearing them, but my friends and family certainly do! I especially like using the app to set separate programs for different tonalities, volume levels, and environments. I recommend Clarity One for anyone with a less than satisfactory experience with other hearing aids. But I mostly think people like me, who have hesitated to try hearing aids, should try these. They have improved my hearing and, quite honestly, my quality of life in a very short time. I cannot see a downside to Zepp Clarity.”
The Zepp Clarity Family: Addressing Hearing Loss Challenges
Zepp Clarity One is the first product in Zepp Clarity’s line of hearing solutions. Together with Zepp Clarity Pixie, the family offers a comprehensive system for high-performance hearing, addressing the everyday challenges of hearing loss. Zepp Clarity One is marked by a simple-to-use, discreet design that provides an impressive 18-hour battery life and rechargeable case so users can navigate their day uninterrupted. Both devices utilize the Zepp Clarity App, allowing users to customize their settings, including treble and bass, enabling a tailored hearing experience that fits individual needs. The hearing aids are adjustable, and users can optimize their auditory environment with up to 12 unique settings.
US Pricing and Availability
The Zepp Clarity Pixie OTC hearing solution has a suggested retail price of $1,999 and is available now at https://clarity.zepp.com.
