Helping consumers navigate the wild world of health apps
The Wild West never lacked for traveling salesmen pushing the newest elixir or snake oil to solve all your medical maladies.
CDR
For consumers, value, not price, is paramount factor
In a multipart series throughout 2014, our team is examining key product attributes and marketing tactics from two different perspectives: the retail buyer and the consumer/shopper. This objective picture of the two viewpoints should contribute to a product’s success at retail.
New opportunities created by ‘The Wellness Uprising’
Recently, Walmart announced it would open a dozen Walmart Care Clinics, primary care medical facilities, in stores in under-served communities.
GoGargle! sore throat remedy grows retail distribution
O’Connor Companies LLC has expanded retail distribution for GoGargle!, an effervescent salt gargle designed to provide a more refreshing option to relieve dry, irritated throats.
Procter & Gamble aims to spin off Duracell
As part of its strategy to sharpen its focus on core brands, Procter & Gamble Co. plans to spin off the Duracell battery business. P&G announced the plan Friday in reporting fiscal 2015 first-quarter earnings. The consumer products giant said that it’s exiting the battery business in two steps.
Lay’s announces ‘next great potato chip flavor’ winner
Lay’s Kettle Cooked Wasabi Ginger flavored potato chips emerged as the winner of this year’s Lay’s "Do Us A Flavor" contest by Frito-Lay.
Purdue kicks off pharmacist awareness campaign for Butrans
Purdue Pharma is working with the American Pharmacists Association (APhA) to distribute a series of resources that address pharmacist knowledge gaps with Butrans, the drug company’s Schedule III extended-release transdermal opioid pain medication.
General Mills wraps up Annie’s acquisition
General Mills Inc. has closed its acquisition of natural food company Annie’s Inc. General Mills said Tuesday that it completed its tender offer to buy Annie’s for $46 per share, or about $820 million. The deal was announced early last month.
L’Oreal USA to acquire Carol’s Daughter
L’Oreal USA has entered into an agreement to buy natural beauty products maker Carol’s Daughter. Financial terms of the transaction weren’t disclosed. The agreement is pending regulatory approval as well as other customary closing conditions.
H.D. Smith names new VP of sales
Rob Meriweather has been promoted to vice president of sales at H.D. Smith.
Topricin takes aim at children’s eczema
To help alleviate the discomfort and pain of children with eczema, Topical BioMedics Inc. has launched program in which it will send parents a free tube of its Topricin Junior for Children topical analgesic.
Takeda, Orexigen release Contrave obesity drug
Takeda Pharmaceuticals USA Inc. and Orexigen Therapeutics Inc. have shipped Contrave extended-release tablets, a weight management medication for obese adults, to U.S. pharmacies.
Horizon Pharma buys U.S. rights to Pennsaid 2%
Horizon Pharma plc has acquired the U.S. rights to arthritis treatment Pennsaid 2% from Nuvo Research Inc.
TriCalm earns National Eczema Association seal
Cosmederm Bioscience Inc.’s TriCalm Anti-Itch Hydrogel has been granted the National Eczema Association (NEA) Seal of Acceptance. The specialty pharmaceutical company said the seal recognizes TriCalm as a product appropriate for the care of itching related to eczema or sensitive skin.
AbbVie, Shire terminate merger deal
Drug makers AbbVie Inc. and Shire plc have canceled their proposed $54 billion merger agreement.
BioTerra supplements to hit shelves at Walgreens, Walmart
BioTerra Herbs is rolling out its non-GMO Project Verified supplements to Walgreens and Walmart brick-and-mortar and online stores. Digestion "belch" supplement from BioTerra Herbs.