NielsenIQ expands NIQ Product Insights
NPI equips brands with access to over 27,000 structured product attributes, ranging from dietary and sustainability indicators to clean-label claims.
NPI equips brands with access to over 27,000 structured product attributes, ranging from dietary and sustainability indicators to clean-label claims.
“Our members serve as healthcare lifelines in communities nationwide — we cannot afford disruptions that leave pharmacy shelves empty,” says NACDS president and CEO.
In this episode, the CPGGUYS are joined by Jeff Mondelli, Vice President of grocery merchandising at Wakefern Food Corp.
As spring cleaning begins, Kroger Co. highlights the power and affordability of its Kroger Brand cleaning products.
Before spending another dollar on retail media, brands must understand how every digital touchpoint works in tandem to drive performance.
Unlike many bottled waters that are heavily filtered and stripped of natural nutrients, 1st Water is drawn from a protected Nordic spring and bottled without additives, nitrates, or unnecessary processing.
Both looks were achieved using affordable, at-home-friendly KISS products at kissusa.com, ULTA, Walmart, Walgreens, CVS, and Target.
Hear what Gen Z thinks of the many brands we have spent decades building.
Based on real feedback, HI-CHEW is giving its packaging a bold new look that’s all about standing out, making it easier to shop, and bringing more fun to every bag.
The findings offer another warning sign that consumers are feeling the squeeze.
According to the survey, 71% of respondents said they were more likely to consider a brand after seeing an in-store ad.
The promotion arrives as families and students prepare for graduations and year-end celebrations.
The Caitlin Clark Foundation focuses on empowering youth through three key pillars: education, nutrition, and sport.
Nearly half of American consumers say they buy more private label products than ever, driven by economic pressure and elevated product expectations.
The CPG Guys are joined in this episode by Brandon Nutter, co-founder and CTO of Ampd and Steve Pet, Antitrust Associate at Gibson, Dunn & Crutcher LLP.
Built specifically for beauty brands, SkinGPT offers a scientifically accurate simulation of skincare product and treatment effects.