NEW YORK – Bonafide Health, LLC, a leading women’s healthcare company providing clinically researched solutions to effectively relieve perimenopause & menopause symptoms, announces today the expansion of its offerings on Target.com, launching Noctera, a hormone-free supplement designed to improve sleep quality* and Serenol, a dietary supplement shown to support a more balanced mood*, expanding their line to six of Bonafide’s leading solutions on Target.com. Serenol and Noctera will also be launching in 1,700+ Target stores on April 12th, 2026.
Bonafide leads with science and innovation, pioneering a new era in women’s health by mobilizing a team of scientists, healthcare providers, and researchers with one mission: to create novel, research-backed, hormone-free and prescription-free solutions for perimenopause/menopause symptoms that are both safe and effective.
Bonafide’s New Product Offerings Available on Target.com and coming to 1,700+ Target stores on 4/12/2026:
• Noctera: is a hormone-free, melatonin-free, prescription-free supplement designed to combat sleep disruptions caused by hormonal changes. Noctera has been shown to balance the body’s natural sleep signals to improve quality of sleep, as well as to reduce sleep disturbances, and increase daytime energy.*
• Serenol : is designed to relieve the emotional symptoms of PMS and menopause, including hormonal mood swings, irritability and uneasiness, while also reducing bloating and food cravings, as well as improving quality of sleep. It features a clinically studied blend of Swedish pollen extract, purified royal jelly, and chromium picolinate. Most users see results within two to three months of consistent daily use.
“We are excited about our expansion at Target, which will help to increase access to Bonafide’s safe and effective product line across the U.S.,” says Sonny Stafford, Chief Commercial Officer at Bonafide. “The demand for research-backed products and the delivery of clinically studied solutions has transformed the way women manage their hormonal health, improving their overall quality of life. With this line expansion, Target is demonstrating a serious commitment to women's health, truly setting a new standard for what access to women’s symptom solutions and care looks like.”
Bonafide’s Noctera and Serenol join these other leading symptom-specific solutions at Target: Revaree: Relief from vaginal dryness, Thermella: Relief from hot flashes and night sweats, Ristela Mixes: For increased orgasm and arousal support, and Clairvee: Support for the vaginal microbiome and relief from vaginal odor.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
