DUBLIN, Ohio — Cardinal Health Inc. has released a customizable Medicare Enrollment Toolkit to help its retail pharmacy clients educate seniors about their prescription drug coverage options.
The pharmaceutical distributor said Tuesday that new kit includes printed educational and marketing materials, ranging from customizable brochures and posters to window clings and bag stickers, that pharmacists can use to encourage patient discussions about Medicare Part D enrollment options.
Cardinal Health added that the kit also includes online access to materials such as a newspaper/bulletin, radio ads and a PowerPoint presentation that can be used to discuss Medicare enrollment choices in community meetings.
The open enrollment period for Medicare Part D drug benefit plans begins on Oct. 15 and runs to Dec. 7. The deadline to buy the Medicare Enrollment Toolkit is Sept. 13.
"As the Medicare population continues to experience unprecedented growth, community pharmacists are ideally suited to help beneficiaries understand the various Medicare prescription drug plan options," Myles Hoover, vice president of marketing and customer solutions at Cardinal Health, said in a statement. "This tool kit equips retail pharmacists who are often their community’s most accessible health care resource with the materials they need to let patients know about the Medicare open enrollment period and to reinforce that they can help patients navigate the system and better understand their coverage options."
