NEW YORK — Personal care brand Cleanlogic has expanded its retail presence with the launch of its bath tools at Target stores and online, making the company’s accessibility-focused products available at roughly 300 locations across the country and on Target.com.
The rollout features four main items aimed at supporting daily hygiene and wellness: the Exfoliating Soap Saver, Exfoliating Stretch Cloth, Sport Large Body Exfoliator, and Sport High Performance Mesh Sponge. These products are intended to enhance cleaning performance, help extend soap longevity, and provide a deeper clean.
“Partnering with Target is a major milestone for Cleanlogic,” said Isaac Shapiro, CEO and co-founder of Cleanlogic. “We’ve always aimed to make personal care products that are high-quality, functional and accessible to everyone. By bringing our products to Target, we can reach more people at home and make their self-care routines easier and more enjoyable.”
Among the items launching at Target is the Exfoliating Soap Saver, which has a textured surface designed to remove dead skin cells while maximizing soap usage. The Exfoliating Stretch Cloth expands up to three times the size of a standard washcloth to help users reach hard-to-access areas. The Sport Large Body Exfoliator targets dirt and oil buildup in pores, while the Sport High Performance Mesh Sponge creates a rich lather for a full-body cleanse.
Cleanlogic states its products are made with inclusivity and ergonomics in mind, focusing on accessibility and ease of use for a broad range of consumers.
The Target launch represents another step in the company’s plan to expand distribution through major national retailers while staying focused on innovation, inclusive product design, and community impact.
For more information, visit www.cleanlogic.com.
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