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Coca-Cola appoints chief customer officer

Julie Hamilton has been named chief customer and commercial leadership officer at The Coca-Cola Co. The beverage giant said Tuesday that Hamilton will assume the post effective April 1 and report directly to chairman and chief executive officer Muhtar Kent.

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ATLANTA — Julie Hamilton has been named chief customer and commercial leadership officer at The Coca-Cola Co.

The beverage giant said Tuesday that Hamilton will assume the post effective April 1 and report directly to chairman and chief executive officer Muhtar Kent.

In that role, Hamilton will lead a worldwide organization responsible for growing sales and profits with more than 20 million customers who serve Coca-Cola beverages to 1.9 billion consumers a day in more than 200 countries. She will work closely with and support the company’s global customer partners and build commercial strategies and customer capabilities across the global system.

"Julie brings a deep appreciation and understanding of our global customers and the strategies we must execute in the market every day to ensure that our customers, our bottling partners and our Company all thrive and grow," Kent said in a statement. "This is a key role that requires exceptional leadership, and I know Julie will approach it with all of the passion, energy and commitment that she continuously demonstrates in everything she does.”

The chief customer officer role was previously led by J. Alexander "Sandy" M. Douglas, in addition to his position as president of Coca-Cola North America.

Hamilton is currently Kent’s executive assistant, a role she has held since 2011. Before that, she was president of the global Walmart group, responsible for leading the Coca-Cola’s relationship with Walmart around the world.

Coca-Cola also announced that Susan Gambardella will assume the role of executive assistant to Kent, effective Jan. 1. Hamilton and Gambardella will work together closely during a three-month transition period.

Gambardella is currently vice president of the Wendy’s global account team for Coca-Cola Refreshments. Prior to that, she led Coca-Cola North America’s integrated marketing team responsible for media and interactive, digital platforms, sports and entertainment, national programs and region assets.

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