NEW YORK – La Roche-Posay, the leading dermatologist-recommended skin care care brand, reinforces its mission to offer life-changing dermatological skin care at scale with its launch into Walmart. With its beloved skin care products now available in 1,460 Walmart stores across the United States, the brand aims to improve the quality of life for millions by democratizing access to dermatologist-developed, clinically-proven skin care.
Born 50 years ago in a French village, La Roche-Posay is the quintessential French Pharmacy brand. Backed by 25 years of research and over 750 clinical studies, La Roche-Posay offers advanced medical-grade solutions to common skincare concerns experienced by millions nationwide. With award-winning formulations harnessing the brand's signature Thermal Spring Water alongside targeted active ingredients, La Roche Posay is recommended by over 100,000 dermatologists worldwide.
"The decision to bring La Roche-Posay to Walmart is rooted in our shared commitment to providing healthy skin, fueled by science and purpose, and driven by patient-centricity and accessibility. From newborns to cancer patients, and from UV protection to repairing fragile skin, La Roche-Posay drives dermatology forward by joining forces with the medical community," says Rachelle Mladjenovic, General Manager of La Roche-Posay. "By launching at Walmart, we are significantly expanding the reach of our mission to make science backed skincare more accessible."
Through this collaboration, La Roche-Posay and Walmart will elevate the retail experience and revolutionize the level of care available in the market as it stands. Through specialized training, the brands will empower Walmart pharmacists to serve as specialized skincare advisors, providing personalized consultations that address complex needs, including the skin side effects of medical treatments.
"We are thrilled to expand La Roche-Posay skincare into our stores and make advanced skincare more accessible for our customers," said Vinima Shekhar, vice president, beauty, Walmart U.S. "Our beauty strategy is anchored in ensuring customers have access to the brands and products they need, want and love, across every tier of the category. Through the combination of our trusted, knowledgeable team of pharmacists and the science backed skin care of La Roche-Posay, Walmart will further strengthen its place as a leading skin care destination."
La Roche-Posay products are now available in select Walmart locations nationwide, including some of the brand's top best-selling products, including:
- Toleriane Double Repair Moisturizer: formulated with ceramide-3, niacinamide, and glycerin to repair skin's natural protective barrier after 1-hour and provide up to 48-hour hydration
- Anthelios Ultra Light Fluid Face Sunscreen Broad Spectrum SPF 60: a multi-award winning facial sunscreen formulated with Cell-Ox Shield® technology to provide broad spectrum UVA/UVB protection with antioxidants
- Cicaplast Balm B5: multi-purpose soothing cream that hydrates cracked, chapped, chafed skin and dry skin irritations, formulated with Tribioma™, a proprietary prebiotic complex
- Effaclar BPO Acne Treatment: a unique formula powered by dermatologist recommended ingredients for efficacy against four types of acne, formulated with 5.5% micronized Benzoyl Peroxide
- Hyalu B5 Serum: an ultra-hydrating pure hyaluronic acid serum that helps repair skin by replenishing the natural moisture barrier
