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Navarro readies rollout of Hispanic private label

Navarro Discount Pharmacy soon plans to roll out its Vida Mia private label — believed to be the nation’s first brand targeting Hispanics across all product categories — to its 30 drug stores in the Miami area. Navarro’s Vida Mia brand was on display in the Latino Markets area of the 2011 PLMA

Snags hold back potential of e-prescribing, HHS study finds

Doctor’s offices and pharmacies see electronic prescribing as a key tool for improving patient safety and saving time, but they face barriers to realizing the technology’s full benefit, according to a study commissioned by the U.S. Department of Health and Human Services (HHS).

Gilead to acquire Pharmasset for $11 billion

Gilead Sciences Inc. plans to buy Pharmasset Inc. in a cash deal valued at about $11 billion Gilead said Monday that the acquisition will accelerate the development of an all-oral regimen for the treatment of the chronic hepatitis C virus (HCV). The companies said the combination also will

Fixodent ‘challenges’ denture wearers

Fixodent Original is putting consumers to the test with the Fixodent 12 Hour Hold Challenge. The Procter & Gamble denture adhesive brand said that through June 30, 2012, it is encouraging consumers to submit written testimonials sharing their own personal denture challenges.

Cold-EEZE wins seal of approval

Cold-EEZE, a homeopathic cold remedy, has been awarded the Parent Tested Parent Approved Winner’s Seal of Approval. ProPhase Labs, the maker of Cold-EEZE, said the PTPA seal of approval was awarded based on quality, effectiveness and value.

Rexall rolls out food intolerance test

After a successful pilot at some stores, Rexall has made the Hemocode food intolerance system available at over 200 of its pharmacy locations in Canada. Gemoscan Canada Inc.

Category mgmt roundtable

Topics from battling the economy’s headwinds to implementing the latest technological advances to targeting baby boomers emerged during a wide-ranging discussion of category management conducted here last month for Chain Drug Review.

Walgreens tests loyalty program

One of the missing pieces for Walgreen Co. in its transformation into a “health and daily living” retailer has been a customer loyalty program. But that won’t be for much longer. Company executives recently provided some details about the shopper loyalty program that the drug store chain is testing.

Appeals court OKs health care reform law

A federal appeals court earlier this month ruled that Congress did not overstep its authority by requiring people to have health insurance or pay a penalty on their taxes beginning in 2014, as called for under a core provision of the Obama administration’s health care reform law.

Outlook for Canadian pharmacies eyed

Attendees at the Canadian Association of Chain Drug Stores’ Canadian Drugstore Conference, held here late last month, were cautioned to expect continued volatile markets for another year or two. After that, speakers at the event said, the market would likely become more predictable.