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Retail media networks: Grasping the opportunity

Retail media networks: Grasping the opportunity

with eMarketer estimating it at about $60 billion in 2024, growing to almost $110 billion by 2027. The overwhelming percentage of this revenue comes from Amazon today, and a large degree of that is digital search. The bulk of the remainder goes through mass and grocery retailers

CVS buys Medicare Advantage brokerage

CVS buys Medicare Advantage brokerage

According to a report in Modern Healthcare, CVS Health has acquired Medicare Advantage broker platform Hella Health. The online platform offers plans from Aetna, Cigna, Humana, UnitedHealthcare and other major insurers.