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PARSIPPANY, N.J. — Lysol has enlisted National Football League hall-of-famer Jerry Rice as the disinfectant and household cleaning brand’s first Healthy Habits Coach.
Parent company Reckitt Benckiser said Tuesday that Rice will visit students across the country to coach them on engaging in healthy habits, such as washing their hands to help prevent the spread of germs, eating nutritious food and getting regular physical activity.
The message: Practicing healthy habits can pay off in better grades, a better attention span, and more success in the classroom and in extracurricular activities.
"It is important for me to give back by helping today’s youth understand their true potential so that they can overcome any challenges that come their way," commented Rice, who will use his Healthy Habits Playbook, a special "training protocol" for kids about hygiene and illness prevention, nutrition and exercise. "I am excited to be the Lysol Healthy Habits Coach so I can help teach kids the importance of developing a healthy foundation to help set them up for success and happiness in school, on the field and beyond."
Now in its second year, the Healthy Habits program was developed by Lysol with the National Parent Teacher Association and National Education Association (NEA) to help children establish a foundation of healthy habits for success inside and outside of the classroom. A linchpin of the program is the Lysol Healthy Habits Bus, an interactive science museum on wheels that travels to schools nationwide to educate students about germs and proper hygiene.
"As children of all ages head back to school, healthy habits are more essential than ever to help keep them healthy and set them up to achieve their potential," stated Conor O’Brien, marketing director for Lysol. "As part of the Lysol mission, we are committed to providing resources and products that can help keep homes and schools clean and healthy."
Schools and families can join the movement by celebrating the second annual Healthy Habits Week, which kicks off on Sept. 22. During that week, Lysol, the National PTA and NEA will encourage teachers, parents and students to dedicate time to learning about and practicing healthy habits, and they will make available education materials such as lesson plans, posters, literature and activity guides that can be downloaded online at Lysol.com/HealthyHabits.
