MIDDLEBURG HEIGHTS, Ohio — A topical analgesic for pickleball players aptly called Picklebalm is hitting the market today. Compass Health Brands the first pain relief solution specifically formulated for the unique needs of pickleball players. Picklebalm addresses the growing demand for specialized recovery products in America's fastest-growing sport, now played by more than 48 million adults nationwide.
"At Picklebalm, we believe passion shouldn't be limited by pain," says Tony West, SVP of Retail at Compass Health Brands. "We understand the joy that comes from being on the court, the thrill of competition, the laughter with friends, and the satisfaction of improvement. When physical discomfort cuts that joy short, something precious is lost. We exist to extend those moments of connection, achievement, and pure enjoyment."
Unlike traditional pain relief products, Picklebalm features a proprietary C.A.L.M. formula combining Cucumber Seed Extract, Arnica, Lidocaine (4%), and Menthol – ingredients specifically selected to address the most common discomforts experienced by pickleball players. The innovative formula delivers fast-acting, targeted relief directly at the site of pain, allowing players to extend their time on the court.
Picklebalm stands out visually and sensory-wise from traditional topical analgesics. Its distinctive blue and green packaging evokes the modern pickleball lifestyle rather than a medical product, while the refreshing green tea and sage scent profile eliminates the medicinal odor that has long plagued the category. Players can confidently apply Picklebalm™ without concern about lingering medicinal smells affecting their social experience on and off the court.
Developed by Recovery Experts with in-depth research from the pickleball community, Picklebalm was created to meet the specific needs of this rapidly growing sport. While pickleball's lower-impact nature makes it accessible to players of all ages, the quick lateral movements, repetitive motions, and extended play sessions can lead to unique strain patterns that traditional pain relievers don't adequately address.
"Pickleball isn't just a sport – it's a community, a lifestyle, and for many, a passion," West continues. "When players are sidelined by discomfort, they miss more than just game time – they miss moments of connection that make this sport special. Picklebalm helps preserve those moments."
The product line includes 3 application formats to suit player preferences:
- Pain Relief Balm Stick: Pain relief stick that goes on dry, hands-free and mess-free
- Pain Relief Roll-On: Hands-free roller applicator for quick application between games
- Pain Relief Cream: Massage-in cream for deeper, soothing relief
All formulations feature fast-absorbing, non-greasy, and sweat-proof properties, presented in premium blue and green packaging that players will proudly display in their pickleball bags rather than hide away like traditional pain relief products.
Picklebalm will be available at picklebalm.com with Amazon.com and national retail distribution to follow in July 2025. It will be available at CVS stores nationwide starting July 1 with an endcap at select stores.
