retail media networks (RMNs) aren’t new. They have been around for several years. But, like other aspects of the digital advertising ecosystem, they reappeared as consumers disappeared into their homes amid the COVID-19 pandemic.
Sci-fi thrillers in the 1950s first introduced the phrase “Take me to your leader.” If extraterrestrials were to land in today’s U.S. drug chain universe, they would meet two leaders who only recently arrived on the scene and move fast. It might be hard to find them.
Every for-profit business is in the business of serving customers. So, it stands to reason that we should all care about them and strive to serve them as well as we can. The better we are at meeting the needs of our customers, the more money they will spend with us and the less tempted
Only a short time ago, access to health care outside of traditional boundaries was fraught with regulatory, reimbursement, technological and other barriers, and patient/consumer trust and adoption were at low levels. Then the pandemic struck and turned health care delivery on its head.
Imagine you could walk into any drug store retailer and not only get your regular prescriptions refilled but access primary care, meet with experts that can coordinate your health care and get connected with the right doctors? Now imagine this retailer serves the whole family, so group health care p
So, you just grew your Amazon business to surpass the $10 million mark and you are looking at other points of distribution. A colleague or investor suggests that you launch in Target. It sounds like a great idea.
and their brand partners — to stop “trying harder” and start “trying differently.
The year is not starting with a bang, but with a slow and uncertain step forward. Inflation is still rising; the threat of a recession looms on the horizon.
Is a regulatory reckoning just around the corner for vitamins, minerals, herbals and supplements? The more my partners and I at the New England Consulting group look at some of NIH’s (National Institutes of Health’s) recent programming and FTC’s (Federal Trade Commission’s) enforcement actions since
One of the key insights coming out of our latest How America Shops research is how much people’s trust has been eroded over the last several years. I suppose that shouldn’t be a surprise in this day and age when the world is in such turmoil. However, we can’t only blame politicians and bankers and
The National Association of Chain Drug Stores is about to convene its Annual Meeting, that laudable and impressive gathering of mass retailers and suppliers that highlights every spring.
Amazon has put another building block in place as it works to bring the experience of pharmacy customers fully into the digital era.
The dispensing of mifepristone, one of two medications used sequentially to terminate pregnancy, has emerged as a very thorny problem for Walgreens, one that will, in short order, engulf other retail pharmacies across the country.
and not under the most favorable circumstances. Along with other newspapers and periodicals, The New York Times has lately put Walgreens in its cross hairs, with attention-grabbing headlines such as these:
Prescription drug discount cards are a fast-growing market. The growing complexity of insurance plans and a system of pharmaceutical discounts and rebates that is not visible to the patient have widened the discrepancy between the cost of drugs and what patients actually pay.
CVS Health’s long anticipated push into primary care represents yet another milestone for the company, which in little more than three decades has transformed itself from a regional drug chain into one of the nation’s leading multifaceted health care providers, as well as a potential turning point i
