U.S. Beauty market trends: Mass beauty gains greater appeal as consumers seek value-driven efficacy
By Jennifer Famiano, beauty industry analyst at Circana
Research
Wunderkind: 71% of consumers plan to shop online this holiday season
More than half of consumers will rely on email to track price drops, discounts during Black Friday/Cyber Monday.
North America leads global $8.4 billion wellness boom
Beauty care, alternative medicine, and anti-aging solutions drive U.S. wellness spending as consumers pursue holistic physical, mental, and aesthetic well-being.
Kearney: Agentic AI on the rise
Most retailers are unprepared for the disruption to come, according to the report, which identifies steps they can take to ease the transition.
Holiday shoppers divided on spending despite more retailers' incentives
Retailers emphasize "stackable” deals, as 75% of consumers say combining coupons, free shipping, and cash back influences their purchases.
Circana: Gen Z and Millennials to lead retail growth by 2030
While Boomers and Gen X hold most retail dollars, Circana predicts Gen Z and Millennials will generate over 60% of sales growth by 2030, indicating a major shift in consumer influence.
FMI study reveals supermarkets' expanding role in easy, affordable dining
FMI report shows consumers seek foodservice options for lunch and late afternoon.
U.S. weight loss supplement market surges
The weight loss supplement market is rapidly growing due to rising obesity and health awareness, with North America accounting for over 40% of the global market.
NIQ: U.S. beauty sales surge
The U.S. beauty market is expanding quickly, with online sales rising by 21 percent, according to NIQ’s latest State of Beauty report.
OLLY: Survey of women aged 35–54 finds 70% report menopause affects mood and mental health
Ahead of Menopause Awareness Month, the results underscore a significant need for greater support for women experiencing perimenopause and menopause.
API industry growth accelerates as US drives demand
The US is the largest market for APIs, fueled by high drug use, strong regulation, and top biotech manufacturing.
GreyOrange research: Retail stores are suffering tariff-induced “stock shock” and staffing challenges
36% of store managers admit to skipping tasks because of staffing constraints.
Retail holiday hiring slows to lowest since 2009
Analysts warn that weaker hiring could ripple through the consumer healthcare ecosystem, with less in-store support at a time when patients and shoppers depend on convenient access to essential products and services.
Protein takes center stage in consumer health priorities
Consumers seek protein throughout the day. Breakfast is the main entry point, but there are innovations in snacks, indulgent foods, and dinners.
Pharmaceutical distributors report growth despite tight margins
Chain drug stores held the most significant portion of distributor sales in 2024, according to HDA’s latest Factbook.
Smart rings drive surge in US fitness tracker spending
Circana reports an 88% jump in sales, with younger consumers leading adoption