
The CPG Guys: Toby Espinosa from DoorDash Ads
Enabling brand advertising through on-demand delivery.
Enabling brand advertising through on-demand delivery.
Molly Hjelm is the Corporate VP of Red Vest Media, the retail media division of Ace Hardware.
The U.S. market is also shaping global best practices, with homegrown RMN platforms influencing strategies in other regions.
Ajay Salpekar is the GM of Brand & Creator Commerce at TikTok.
Cristina Preston is the Director of Digital Marketing at Schnuck Markets, Inc., a supermarket chain based in the St. Louis area.
Pharmacy was a standout growth driver, helping boost gross margin to 23%, up from 22% a year ago
The new product enables consumers to browse and purchase directly within an ad unit, without ever leaving the content they’re viewing.
The concept of integrating product discovery and instant purchase through TV interfaces is rapidly gaining traction.
Developed in partnership with digital signage leader STRATACACHE, the new in-store ad network will launch this summer in two key U.S. regions.
Lucas Barros, Head of Walmart Connect and Pamela Castro, Commercial Manager for Walmart Phronesis at Walmart Chile, join the CPG Guys.
Revamped Video Generator leads a new wave of generative AI tools that are aimed at boosting ad creativity and shopper engagement.
LiveRamp’s clean room technology now powers WAG’s data collaboration platform, enhancing how advertisers create, activate, and measure audiences.
This strategic partnership marks a significant step forward in the evolution of performance-driven influencer marketing.
The expanded partnership will provide improved retail media capabilities for advertisers seeking marketing optimization.
Dollar General will use Kevel’s Retail Media Cloud to power a range of advertising solutions across its digital and physical platforms.
Pre-travel health consultations also available at select pharmacies.