Trident sugar-free gum adds Vitality flavors
Cadbury is extending its Trident line of sugar-free gum with Trident Vitality, which is designed to bring a more sophisticated blend of flavors.
Cadbury is extending its Trident line of sugar-free gum with Trident Vitality, which is designed to bring a more sophisticated blend of flavors.
Bath and beauty supplier EcoTools this spring plans to roll out new items, along with a new look and revised sets, for its popular Alicia Silverstone collection. The eco-friendly brand, part of Paris Presents Inc.
Grammy-winning singer Taylor Swift has signed up with CoverGirl to represent a new-generation luxury makeup line called NatureLuxe.
Pfizer Inc. has teamed up with actress and model Angie Harmon in a promotion for its Children’s Advil ibuprofen pain reliever and fever reducer.
NBTY Inc. has named Jeffrey Nagel as chief executive officer, succeeding Scott Rudolph, who will remain chairman. The nutritional supplement manufacturer, marketer and distributor said Nagel assumed his new duties on Monday and will be based in Ronkonkoma, N.Y.
Procter & Gamble Co. has unveiled a multiyear partnership with National Hockey League star Alex Ovechkin to serve as a Gillette brand ambassador.
At the start of next year, Kellogg Co. is slated to usher in a new chief executive officer. The food company said David Mackay plans to retire as president, chief executive officer and director effective Jan. 1.
Caraco Pharmaceutical Laboratories Ltd. has received a buyout proposal from Sun Pharmaceutical Industries Ltd. and Sun Pharma Global Inc.
Sara Lee Corp. has completed the sale of its global body care and European detergents businesses to Unilever for 1.21 billion euro ($1.6 billion U.S.).
Actress and singer Jennifer Lopez has been named as a global brand ambassador by L’Oreal Paris.
Pfizer Inc. said president and chief executive officer Jeffrey Kindler has retired and Ian Read has been elected by the board to lead the company. Kindler also served as chairman.
Snack makers Lance Inc. and Snyder’s of Hanover Inc. have completed their merger. The deal announced in late July, which the companies said was a stock-for-stock merger of equals, brings together Snyder’s, a global leader in pretzels and a U.S.
Novartis Consumer Health Inc. has partnered with the Emerson Group to bolster marketing and promotional support for over a dozen of its niche over-the-counter medicine and personal care brands.
Ron Lombardi has been appointed chief financial officer of over-the-counter health and household products marketer Prestige Brands Holdings Inc. Prestige Brands said late Thursday that Lombardi will take over the CFO post on Dec. 6.
Merck & Co. has unveiled an agreement to buy SmartCells Inc., a private company developing a unique technology for the treatment of diabetes. Under the deal announced Thursday, Merck said it plans to acquire all outstanding stock of Beverly, Mass.-based SmartCells.
Endo Pharmaceuticals said this week that it has completed its acquisition of generic drug maker Qualitest Pharmaceuticals. Endo had announced in late September that it entered into an agreement to acquire Qualitest for about $1.2 billion in cash.