Kiss Nails names singer Rhea Raj as first-ever Kiss Drip Brand Ambassador
The Gold House x Spotify Artist of the Year (2023) partners with America's No. 1 nail brand to celebrate self-expression and authentic beauty.
Supplier News
PIM Brands names Cope and Hackett to leadership roles
PIM Brands strengthens its commercial team by adding CPG veterans Vanessa Cope and Joe Hackett.
Neutrogena spotlights CLOUD-TECH with pop-up
The tech-inspired activation will introduce consumers to CLOUD-TECH through product demonstrations, interactive experiences, and sampling.
Little Spoon unveils Superstar Multivitamins
The baby and kids food brand brings its approach to whole-food nutrition to a daily multivitamin designed for the realities of feeding kids.
Joy Organics expands sleep line with new 50mg CBD Sleep Softgels
The 50mg CBD Sleep Softgels also utilize advanced nanoemulsion technology designed to improve CBD bioavailability.
MET-Rx levels-up the ready-to-drink category with launch of 44g protein milkshake featuring John Cena
Each shake delivers 44 grams of protein, 6 grams of fiber, five key nutrients, and up to 2,500 mg of electrolytes per bottle, combining high-protein nutrition with recovery support.
C4 Energy puts an unexpected twist on energy with beer-flavor-inspired All Hopped Up
First-of-its-kind flavor innovation delivers the crisp, refreshing taste of a light beer with the functional energy of C4 - without the alcohol.
CON-CRĒT Creatine HCI is expanding into Target and CVS
As creatine goes mainstream, CON-CRĒT is bringing its patented formula to more consumers.
MaxiNutrition brings confectionery-grade performance bars to the U.S.
The range: Deluxe Bars, Creatine Bars and Soft Bars pairs indulgent taste with functional nutrition in a convenient, grab-and-go format.
TUCK launches 10-category nicotine-free pouch lineup
TUCK is launching a nicotine-free oral pouch portfolio spanning 10 categories, including energy, hydration, sleep, fresh breath and pre-workout.
Dove, Kylie Kelce launch search to send girls’ team to FIFA Women’s World Cup 2027
Girls' sports coaches nationwide are invited to show Dove and Kylie Kelce how their teams are finding joy and confidence on the field for the opportunity to win a trip to Brazil for the FIFA Women's World Cup 2027.
Abbott and Berry Street team to expand personalized nutrition support for consumers seeking better metabolic health
Partnership combines Abbott's Lingo continuous glucose monitor with Berry Street's insurance-covered registered dietitian support, helping consumers translate glucose insights into healthier behaviors.
Nature Made continues sponsorship of three of nation’s top college football brands
For the second year, Nature Made will be the Official Vitamin and Supplement Partner of Oregon Football and Alabama Football as well as the Proud Vitamin and Supplement Sponsor of Ohio State Athletics.
NIVEA introduces new Smooth & Glow Body Milk
NIVEA Smooth & Glow Body Milk is specially formulated for normal to dry skin.
Utz turns up the flavor with three new snack innovations
New Chicken Dipping Sauce Potato Chips, Cheddar Bacon Ranch Cheese Balls and Spicy Pickle Bites bring bold new tastes to the snack aisle.
Suave debuts Gourmand Body Lotion line delivering 48-hour hydration
New skincare-focused formulas pair elevated fragrance with five nourishing butters and oils for just $4.97.