PayPal unveils storefront ads to power shoppable experiences
The new product enables consumers to browse and purchase directly within an ad unit, without ever leaving the content they’re viewing.
Technology
Canomiks unveils WhatToTrust™ to help consumers navigate supplement claims
The platform includes a product comparison tool, score breakdowns, and transparency about independent testing by Canomiks.
Circana unveils three new solutions to navigate economic shifts and consumer trends
“These solutions bridge the gaps, providing insights that are not only granular but also actionable.”
Walmart’s Scintilla drives product innovation with launch of LiL’ DUDE Wipes
DUDE Wipes surveyed Walmart’s verified shopper community throughout the product development process, testing everything from packaging concepts to formula preferences.
Walmart and Soda Health partner to turn shopping data into health insights
This program enables eligible health plan members to enjoy personalized health and benefit plan offerings.
Webinar preview: “Generics at a Crossroad” to examine the future of generic medicines
Join for an insightful webcast that delves into the vital role of generic medications in our healthcare system.
Amazon Ads enhances AI tools to help advertisers
Revamped Video Generator leads a new wave of generative AI tools that are aimed at boosting ad creativity and shopper engagement.
NIQ and WeArisma partner to measure creator marketing impact
This strategic partnership marks a significant step forward in the evolution of performance-driven influencer marketing.
Circana expands LiveRamp partnership to elevate retail media performance
The expanded partnership will provide improved retail media capabilities for advertisers seeking marketing optimization.
Trigo Retail develops computer vision-AI powered loss prevention solution
Redefining shrinkage control in-store.
Walmart teams with OnePay and Synchrony for new credit card program
The initiative will integrate Mastercard’s payment network and be embedded directly into the OnePay app, streamlining access for millions of Walmart shoppers across the U.S.
Walmart unveils tech-led growth plan at annual meeting
Walmart emphasizes convenience, low prices, and variety. CEO Doug McMillon states the future is about “delightful” experiences—technology will help achieve this.
iA details benefits of central fill for employee scripts
Utech notes that by integrating central fill into the employee prescription fulfillment process, there could be many benefits, including reduced operational burdens, improved turnaround times and an overall better experience for employees.
Walmart bets big on agentic AI to drive the future of retail
“Consumers are looking for practical solutions that save time, reduce complexity, and make everyday shopping easier.”
SOCi warns retail brands to embrace human validation or get left behind
SOCi’s Consumer Behavior Index reveals consumers increasingly turn to TikTok, Instagram, and real human experiences for validation.
CVS Health plans to spend $20B to enhance the consumer experience
"CVS Health is investing $20B over the next decade to simplify the U.S. health system for the American consumer."